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CONTINENTE START APP<br />
STANFORD ME310 BY PORTO DESIGN FACTORY<br />
The 2 nd edition of the Continent Start App event received 175 applications and<br />
25 prototypes and challenged students, entrepreneurs and small and medium-sized<br />
businesses to create an App that would allow customizable products for take out<br />
without having to leave home. The app “Ready to Take" was the winner of the<br />
Continent Start App, winning a prize of € 5,000.<br />
Integrated in the ME310 Product Innovation program of Stanford University (USA),<br />
an open innovation initiative led by Sonae has created prototypes of an urban bike<br />
for Berg Cycles and a remote management device for household appliances and<br />
electronics for Worten.<br />
HIGHLIGHTS 11<br />
RETAIL BOOK of INNOVATION 2016