INDEX
jHpDVu
jHpDVu
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PARTNERSHIP<br />
WITH PORTUGAL FASHION<br />
Chalenge Implementati Results<br />
Increase visibility of Sport Zone<br />
brand while capitalizing on<br />
relevant names of the Portuguese<br />
fashion industry.<br />
Launch an exclusive sportswear<br />
product line for fitness, running<br />
and swimming, which is signed<br />
by renowned fashion designers<br />
(like Katty Xiomara and Miguel<br />
Vieira). Hence, it was possible to<br />
combine two trendy worlds, those<br />
of fashion and sports, representing<br />
a challenge for both organizations.<br />
AVERAGE ANNUAL<br />
SALES OF PIECES<br />
9,000<br />
CATEGORY<br />
NETWORK<br />
TEAM MEMBER<br />
RAQUEL VASCONCELOS<br />
PROJECTS 79<br />
RETAIL BOOK of INNOVATION 2016
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