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CUSTOMER<br />

INTERACTION<br />

AT BEFRESH<br />

Chalenge Implementati Results<br />

FIVE<br />

PROJECTS 72<br />

CATEGORY<br />

CUSTOMER ENGAGEMENT<br />

BRAND<br />

TEAM MEMBERS<br />

MARIA DO CÉU SANTOS<br />

LUIS CARVALHO<br />

TELMA PAULO<br />

JOANA CABRAL<br />

Implement an innovative<br />

methodology to capture client<br />

feedback and ensure fresh food<br />

business strategy robustness<br />

and responsiveness.<br />

Full day event to promote<br />

interaction between the fresh<br />

food commercial team and a<br />

group of customers. Activities<br />

consisted of working together<br />

and finding business improvement<br />

opportunities.<br />

CUSTOMER<br />

FEEDBACK<br />

240H<br />

RETAIL BOOK of INNOVATION 2016

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