INDEX
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CRUNCHY<br />
MUESLI<br />
CEREALS<br />
Chalenge Implementati Results<br />
FIVE<br />
PROJECTS 90<br />
CATEGORY<br />
PRODUCT PERFORMANCE<br />
TEAM MEMBERS<br />
PEDRO HENRIQUES<br />
ANA CATARINA JORGE<br />
ANA ISABEL CARVALHO<br />
ANA SOFIA FARINHA<br />
Promote a balanced breakfast<br />
and follow the market trend in<br />
the cereals category.<br />
Three delicious crunchy muesli<br />
cereals, using the best ingredients<br />
and attractive packaging, available<br />
in three exciting choices:<br />
chocolate, nuts and fruit.<br />
PERCENTAGE OF SALES<br />
WITHIN THE CEREALS<br />
CATEGORY<br />
23%<br />
RETAIL BOOK of INNOVATION 2016
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