The Value of Investing in Canadian Downtowns - International ...
The Value of Investing in Canadian Downtowns - International ...
The Value of Investing in Canadian Downtowns - International ...
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UNITY<br />
Does the downtown have strong leaders who collaborate to achieve a<br />
shared vision?<br />
<strong>The</strong> shared vision for downtown Edmonton’s future is<br />
<strong>of</strong> a liveable, prosperous and <strong>in</strong>tensified urban core.<br />
This vision has been pursued across multiple political<br />
cycles, bus<strong>in</strong>ess cycles, and <strong>of</strong>ficial plans. <strong>The</strong><br />
patient and committed approach to achiev<strong>in</strong>g this<br />
vision by the City deserves praise. Accord<strong>in</strong>g to<br />
<strong>in</strong>terviewees, this collaborative approach stems, <strong>in</strong><br />
part, from the collapse <strong>of</strong> downtown property values<br />
<strong>in</strong> the 1990s and the steep <strong>in</strong>crease <strong>in</strong> suburban<br />
property tax rates that followed, which underscored<br />
the importance <strong>of</strong> a healthy downtown for a healthy<br />
city.<br />
Vision<br />
<strong>The</strong> 2010 Capital City Downtown Plan charts a<br />
course to achieve the vision <strong>in</strong> the Strategic Plan,<br />
identify<strong>in</strong>g specific policies to guide future decisions<br />
and, most importantly, coord<strong>in</strong>ates public and private<br />
“catalyst projects” that are planned or proposed for<br />
downtown 8 . <strong>The</strong>se plans follow <strong>in</strong> the footsteps <strong>of</strong> the<br />
1997 Capital City Downtown Plan which spurred a<br />
significant <strong>in</strong>crease <strong>in</strong> the downtown residential<br />
population, relaxed m<strong>in</strong>imum park<strong>in</strong>g requirements,<br />
and directed <strong>in</strong>vestments <strong>in</strong> both the public realm and<br />
downtown <strong>in</strong>stitutions. Earlier still, <strong>in</strong> the mid-1980s,<br />
the Mayor's Taskforce for the Heart <strong>of</strong> the City<br />
identified five “catalyst projects” that were ultimately<br />
realised <strong>in</strong> the core.<br />
Leadership<br />
No particular leader or <strong>in</strong>terest group stands out <strong>in</strong><br />
Edmonton because efforts have generally been seen<br />
as collaborative. Yet support from elected <strong>of</strong>ficials<br />
and the City has been widely acknowledged.<br />
Advocacy for the downtown has also been voiced by<br />
the Downtown Bus<strong>in</strong>ess Association, a partnership<br />
between local bus<strong>in</strong>esses and the City, s<strong>in</strong>ce 1985,<br />
as well as the rapidly grow<strong>in</strong>g Downtown Edmonton<br />
8<br />
City <strong>of</strong> Edmonton. (2010). Capital City Downtown Plan. Retrieved from:<br />
http://www.edmonton.ca/city_government/projects_redevelopment/capitalcity-downtown-plan.aspx.<br />
Accessed 2012 May 14.<br />
Condom<strong>in</strong>ium tower under construction <strong>in</strong> downtown<br />
Edmonton. Susta<strong>in</strong>ed leadership and vision for downtown<br />
have created the conditions for a dramatic <strong>in</strong>crease <strong>in</strong> the<br />
downtown population.<br />
Community League. In addition, the Edmonton<br />
Economic Development Authority has created the<br />
Downtown Vibrancy Task Force whose aim is to<br />
further the revitalization <strong>of</strong> Edmonton’s downtown<br />
core. Membership <strong>in</strong> the task force consists <strong>of</strong> 20<br />
‘blue ribbon’ bus<strong>in</strong>ess, community, and social<br />
agencies 9 .<br />
Collaboration<br />
<strong>The</strong>re have not yet been any formal public-private<br />
partnerships <strong>in</strong> downtown Edmonton; however, the<br />
City’s overall approach to downtown revitalization is,<br />
<strong>in</strong> a sense, a partnership between the public and<br />
private sectors. Based on discussions with the<br />
private sector, the City makes targeted <strong>in</strong>vestments<br />
and regulatory changes with the <strong>in</strong>tent to make the<br />
bus<strong>in</strong>ess case for downtown <strong>in</strong>vestment much<br />
stronger.<br />
9<br />
Ibid.<br />
Edmonton has had a<br />
downtown master plan for<br />
26 years<br />
148