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The Value of Investing in Canadian Downtowns - International ...

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elatively lower <strong>in</strong>tensity, which could be due to the larger land area<br />

that comprises their downtown study area. While, Edmonton,<br />

Victoria and Toronto each have a similar <strong>in</strong>tensity <strong>of</strong> jobs <strong>in</strong> their<br />

downtown cores despite the dramatic differences between the<br />

physical lay out size <strong>of</strong> the three downtown study areas.<br />

<strong>Downtowns</strong> are <strong>in</strong>creas<strong>in</strong>gly attract<strong>in</strong>g<br />

educational <strong>in</strong>stitutions<br />

Many <strong>of</strong> the downtowns have been successful <strong>in</strong> attract<strong>in</strong>g post<br />

secondary <strong>in</strong>stitutions over the past decade. Downtown Toronto<br />

stands out <strong>in</strong> this regard, as the university sector is emerg<strong>in</strong>g as<br />

one <strong>of</strong> the most transformational city builders <strong>in</strong> the core. <strong>The</strong><br />

University <strong>of</strong> Toronto, Ryerson University, George Brown College<br />

and OCAD University have each been responsible for iconic and<br />

<strong>in</strong>spir<strong>in</strong>g additions to the downtown. London, Edmonton, and<br />

W<strong>in</strong>nipeg have also had great success attract<strong>in</strong>g universities to repurposed/heritage<br />

build<strong>in</strong>gs; while downtown Saskatoon has<br />

attracted a satellite campus for the University <strong>of</strong> Saskatchewan. In<br />

downtown Vancouver, the redevelopment <strong>of</strong> the Woodward’s<br />

Build<strong>in</strong>g is an exemplary project that adds an SFU campus to<br />

exist<strong>in</strong>g satellite campuses <strong>in</strong> the core.<br />

This trend is highly promis<strong>in</strong>g as the role <strong>of</strong> post secondary<br />

<strong>in</strong>stitutions <strong>in</strong> the downtown essentially provides a double value.<br />

Firstly, post secondary <strong>in</strong>stitutions br<strong>in</strong>g a student population to the<br />

core that is able to support local bus<strong>in</strong>ess, and add a critical mass<br />

<strong>of</strong> pedestrian activity throughout the day and even<strong>in</strong>g. Secondly<br />

each university has a generation <strong>of</strong> students that may form bonds<br />

and attachments to the downtown and decide to stay on after they<br />

have completed their studies, add<strong>in</strong>g to a highly skilled labour<br />

market. 3<br />

<strong>The</strong> Sharp Centre <strong>of</strong> Design at OCAD University,<br />

designed by Alsop Architects.<br />

Red River College led an excit<strong>in</strong>g new program downtown that<br />

restored 6 heritage façades <strong>in</strong> downtown W<strong>in</strong>nipeg.<br />

<strong>The</strong> University <strong>of</strong> Alberta’s downtown campus <strong>in</strong> Edmonton occupies the<br />

renovated Hudson’s Bay build<strong>in</strong>g, constructed <strong>in</strong> 1894.<br />

3 <strong>International</strong> evidence <strong>of</strong> this comes from Paris, where the national government provides<br />

subsidies to the regional government to allow that government to <strong>in</strong>vest <strong>in</strong> student hous<strong>in</strong>g.<br />

This <strong>in</strong>variably cultivates vibrancy <strong>in</strong> the downtown and ensures downtown residency is feasible<br />

for all <strong>in</strong>come levels. Farro, S. (1997). Les aids au logement. Retrieved from http://sos-net.eu.org/etrangers/fiche5.htm.<br />

Accessed 2012 February 13.<br />

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