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Core Strategy OptionsThe capacity of existing centres to accommodate new town centre development should beassessed taking into account the current role of these centres.Future requirements for retail shopping and other facilities to serve the day to day needs ofpeople should be identified.Local authorities should establish a hierarchy of town centres, taking account of accessibilityby public transport.4.62 LocalAn objective of the Christchurch Corporate Plan is to support sustainable commercial growthin Christchurch and Highcliffe.The East Dorset Corporate Plan wishes to support thriving and attractive places in which tolive and work including lively local centres.4.63 Dorset, Christchurch and East Dorset Community StrategiesThe Christchurch Community Strategy supports efforts to increase retail provision throughenvironmental enhancements to improve the vitality, viability and accessibility of town centres.Neither the East Dorset Sustainable Community Strategy, nor the Dorset Community Planmake specific reference to the role of the town centres. However, they do support the protectionand provision of key facilities and services that are provided within the town centres, as wellas seeking environmental and transport improvements that effect them.Where are we now?Key FactsChristchurch Town Centre has about 209 shops, 80 of which are comparison retail includinga wide range of national and local comparison stores, including national foodstores. Itscatchment population for major food shopping is in the region of 40,000 people (DorsetCounty Council)Highcliffe centre has 120 retail outlets, 48 of which are comparison retail (Joint Retail Study,2008)There is a need for in the region of 9,000 - 11,000sqm of additional non food retail floorspacein Christchurch to 2027 (Joint Retail Study, 2008)In Christchurch Town Centre there is capacity to accommodate between 6,900 - 8,000sqmof additional non food retail floorspaceIn Highcliffe centre there is capacity to provide in the region of 800sqm additional comparision(non food) retail floorspace to 2026 (Joint Retail Assessment (2008)There is no need for further supermarket floorspace in Christchurch Borough (Joint RetailAssessment 2008)There is a need for in the region of 7,250 - 8,500 sqm of new convenience floorspace (foodstore) and 10,200 - 12,600 sqm of additional comparison (non-food)floorspace in East Dorsetto 2027 (Joint Retail Study, 2008)Ferndown Town Centre has about 90 shops of which the large proportion are local, anchoredby a major Tesco foodstore. Its catchment population for major food shopping is in the regionof 28,000 peopleIn Ferndown there is capacity to provide approximately 5,200 sqm of additional comparison(non food) retail floorspace and 5,500 sqm of additional convenience floorspaceVerwood has about 40 shops in the main town centre, with additional shopping associatedwith a Morrison's foodstore. Its catchment population for major food shopping is in the regionof 15,000 peopleIn Verwood there is capacity to provide approximately 1,100 sqm of additional comparison(non food) retail floorspace and 700 sqm of additional convenience floorspaceWest Moors Town Centre has about 40 shops56September 29th, 2010 Christchurch and East Dorset Council Meetings Core Strategy Options
Core Strategy OptionsWimborne Town Centre has about 160 shops which are primarily local, supported by a newWaitrose. The catchment population for major food shopping is in the region of 18,000 peopleIn Wimborne there is capacity to provide approximately 6,600 sqm of additional comparison(non food) retail floorspace and 1,000 sqm of additional convenience floorspace4.64 Most new retail development should be directed to our town centres including Christchurch,Wimborne, Ferndown and Verwood which are most accessible and have the most developmentopportunities on previously developed land. It is also important that smaller centres in the areareceive an appropriate level of future growth to support their vitality and viability, ensuring theprovision of essential services and facilities. The Core Strategy sets out options for the role of ourcentres in the form of a town centre ‘hierarchy’ which will help to determine the level of retail growthin these locations to 2027. A vision for each of the main centres is suggested in chapters 5, 8, 10and 11.4.65 A Joint Retail Assessment (2008) has been prepared which identifies the future requirementsfor retail provision in our districts over the next 15 years. This study forms the basis for optionsrelating to the broad locations for future retail development.What you said at Issues and OptionsThe Issues and Options consultation did not ask whether there should be a town centre hierarchyand if so, which centres should be in what category.The Issues and Options consultation did not ask where and how much retail developmentshould be accommodated across our larger retail centres.4.66 Issue: What should the town centre hierarchy be for Christchurch?Preferred Option KS 14The Christchurch town centre hierarchy should be as follows:Town Centres:District Centres:Local Centres:Parades:ChristchurchHighcliffe and Barrack RoadPurewellAll other clusters of shopsThe proposed hierarchy elevates Barrack Road from a local centre to a district centreWhy is it the Preferred Option?This hierarchy best reflects the status of retail centres in the Borough and where greatest opportunity existsfor new retail development.This option is assessed as being positive as the town centres are the most accessible locations by meansother than the car, so focusing development in these places will minimise pollution and carbon emissions.Does it conform to the rules, regulations and advice?NationalYesLocalYesIs it informed by evidence?YesCore Strategy Options September 29th, 2010 Christchurch and East Dorset Council Meetings57
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