Catalog 73 - National University

School of Media and CommunicationMISSION STATEMENTThe School of Media and Communication is dedicated to preparing adiverse population of learners with valuable skills and enhancedunderstanding in order to pursue careers that merge traditional andmodern media. Students will acquire a broad education inCommunication theory, literacy, and research aimed at enhancing theinteraction of individuals and society with media. The School ofMedia and Communication offers programs in evolving technologiesand disciplines as well as traditional media communication.Graduates will demonstrate leadership, social responsibility, andservice to the global community.AREA C: INFORMATION LITERACY(Minimum 4.5 quarter units)AREA D: ARTS AND HUMANITIES(Minimum 13.5 quarter units)AREA E: SOCIAL AND BEHAVIORAL SCIENCES(Minimum 13.5 quarter units)AREA F: PHYSICAL AND BIOLOGICAL SCIENCES(Minimum 6 quarter units required [Note: one science lab isrequired])The School of Media and Communication mission is accomplished aswe collectively:• Apply the values of honesty, civility, creativity, and teamwork• Pursue the highest standards in learning, teaching, and research• Enhance the natural qualities, social cohesion, and knowledgebase of the University’s distinctive regional western statesmarket while preparing for a broader online market• Promote equity and cultural diversity• Develop national and international partnerships for mutualbenefit and strategic achievement• Pursue and respond to new challenges with resourcefulness, andby expanding our resource flexibility, to achieve greater selfreliance• Strive for continuous improvement through systematicperformance evaluation.HONOR SOCIETYPINNACLE HONOR SOCIETY FOR UNDERGRADUATESTUDENTSPinnacle is a national collegiate honorary society founded for thesingle purpose of recognizing the nation’s most outstanding adultand other non-traditional students. Honored students receive lettersof congratulation, certificates of membership, lapel pins, diplomaseals and honor cords. Students accepted for membership to thePinnacle Honor Society are nationally recognized for their academicachievement, community service, leadership, and ethical standards.Each commencement season, the Office of Student Affairs invitesundergraduate students to join Pinnacle based on their qualifyinggrade point average. Students will be asked to complete anapplication which is then reviewed for eligibility determination.UNDERGRADUATE DEGREES■ BACHELOR OF ARTS(610)General Education Program RequirementsThe general education program consists of a minimum of 70.5quarter units. Of the 70.5 units, students must complete at least 4.5units at the upper division level and 4.5 units in diversity enrichedcourse work. A plus [+] indicates a diversity enriched offering. Allundergraduate students working toward any associate or bachelor’sdegree must meet the University diversity requirement.National University has general education requirements in thefollowing eight areas:AREA A: ENGLISH COMMUNICATION(Minimum 15 quarter units)AREA B: MATHEMATICAL CONCEPTS AND QUANTITATIVEREASONING(Minimum 4.5 quarter units)AREA G: MODERN LANGUAGE(Minimum 9 quarter units)AREA A-G: GENERAL EDUCATION(Minimum 4.5 quarter units)Courses taken to achieve minimum levels of collegiate-levelcompetency in the areas of writing and mathematical concepts andsystems do not satisfy any portion of the general educationrequirement.◆ MAJOR IN DIGITAL ENTERTAINMENT ANDINTERACTIVE ARTS (610-115)Faculty Advisor: John Banks • (858) 309-3441 • jbanks@nu.eduThe Bachelor of Arts in Digital Entertainment and Interactive Artsconsists of courses that prepare the student for a broad range ofpositions requiring a background in digital entertainment andinteractive design, multimedia production, and project management.Students learn and apply development theory and practice forcreating digital media and choose concentrations that allow forfocused studies in the areas of Digital Design and Web Development,Video Game Art and Animation, Video Game Design andProduction, and Cinematic Arts. Successful completion of theprogram will enable graduates to compete for employment becausethey possess a combination of skills and knowledge vital to today’sworkplace. Positions in video and multimedia production , business,publishing, government, education and training include WebDesigner/ Developer, Game Designer, Animator, Project Manager,and Multimedia Specialist.Program Learning OutcomesUpon successful completion of this program, students will be able to:• Develop and utilize a personal vision in the creation of originalmultimedia content.• Apply the principles of graphic and information design in thegeneration of digital media projects.• Work effectively in teams and independently to completemultimedia projects in a manner consistent with currentindustry practices.• Communicate effectively with clients and production teammembers using oral, visual, and written methods.• Describe and implement the phases of media production, fromthe initial planning to the final delivery of a professionalproduct.• Explain the relevant legal issues related to media production anddistribution• Create active and interactive content with graphics, animation,sound and video using media authoring software.• Design a professional electronic portfolio that demonstrateswriting and design competency in a variety of media, includingweb, digital video, 2D and 3D graphics and animation.• Identify and analyze current trends and key technologies in themedia industry.• Design interactive media using authoring software and scripting281Media andCommunications