Medical Hydrology and Balneology: Environmental Aspects

Hippolytus´ house: a roman medical bath in
complutum?
Graña N (1) , Diaz E (2)
(1) Medical Hydrologist, Madrid, Spain
(2) Russian Protocol Solutions. Madrid. Spain
nargradev@yahoo.es
Introduction and Objectives
The luxury market grew at a rate of more than 20% per annum, and is not affected
by the economic recession. One of the most important luxury market in this
moment is the russian one, also they have a long tradition of spa health and wellness.
The relations between Russia and Spain have been increased during the last year
with the “dual year, Spain in Russia and Russia in Spain” and both countries are
very interested in open new markets, included health and tourism. Nowadays the
russian tourism in Spain is focused on the “sun tourim” in Costa Brava, Costa del
Sol, and Canary island, and “cultural tourism” mainly Barcelona and Madrid.
The aim of this communication is to analize if the spanish health spa have the
conditions to be atractive for Russian tourism.We consider that internet is an easy
way to have information about the health spa, and probably the russian tourist use it
for decide their holliday destination.
Materials and Methods
We create a database in Excel with all the Spa in Spain, for create this we
compilate the information from the web page of the Spanish National Assosiation
of Spa (ANBAL), the tourist web page balnearios bz, the electronic journal
Termasworld, and the Vademecum II de Aguas Mineromedicianles Españolas. We
analize the Spas through their web pages and selected the Spas with a high stars
classification (4 or 5), quality classifications, and those with an interesting histoy or
landscapes for the studie aims. Once we choose the target spas, we reanalize the
web page with a quality criteria: useful, navigability, complete information, language
options, medical information, luxury offers, socialnets and booking system
amongst other items.
Results
We found 115 Spas, some of them ceased their activity years ago, and select 25
Spas of the former list. All of them have lack of information in the web page, the
principal problems were the abscense of the russian language option, navigability,
and luxury status. There are so much spas with differents quality classifications,
Balnea 297
ISBN: 978-84-669-1887-0
978-84-669-3482-4
2012, núm. 6, 297-298