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armstrong creek urban growth plan volume 1 - City of Greater Geelong

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Central part <strong>of</strong> Armstrong Creek catchment, accessible from all<br />

development cells.<br />

Unique catchment to nearest competitor at Waurn Ponds.<br />

Location adjoining Torquay Road to capture expenditure from Surf<br />

Coast Shire (first intervening opportunity for north bound trips).<br />

Positioned just <strong>of</strong>f Torquay Road to encourage development <strong>of</strong> an<br />

integrated and pedestrian oriented precinct.<br />

Location adjacent proposed high-quality public transport link.<br />

Location adjacent Armstrong Creek parkland to provide associated<br />

recreational opportunities and attractive walking and cycling<br />

connections.<br />

This area can expect to hold approximately 3,034 jobs. The job mix will be focused<br />

on service, managerial, pr<strong>of</strong>essional and clerical jobs.<br />

4.6.6 NORTH EASTERN NEIGHBOURHOOD ACTIVITY CENTRE<br />

The North Eastern Neighbourhood Activity Centre is conceptualised to<br />

accommodate a single supermarket that is associated with complementary<br />

convenience retailing, business services and community services.<br />

This centre has the potential to grow beyond the recommended size <strong>of</strong> 7,000 sqm<br />

retail if market forces are free to dictate <strong>growth</strong>. If uncapped, this centre could<br />

grow early in the development process and absorb some <strong>of</strong> the catchment that is<br />

designed to be allocated to the South Eastern Neighbourhood Activity Centre and<br />

the Major Activity Centre.<br />

In order to encourage a larger number <strong>of</strong> smaller centres, and thus encourage<br />

walking and non car based activity centre trips, it is recommended that the retail<br />

floorspace <strong>of</strong> the North Eastern Neighbourhood Activity Centre be capped.<br />

It is estimated that the North Eastern Neighbourhood Activity Centre will:<br />

<br />

<br />

<br />

require a cap <strong>of</strong> 7,000 sqm <strong>of</strong> retail space;<br />

be associated with approximately 1,400 sqm <strong>of</strong> business and<br />

community service space;<br />

incorporate a ‘family hub’ <strong>of</strong> children and family support services<br />

including parenting support, child health services, medical, community<br />

health and wellness services as well as other flexible spaces for use<br />

by all lifecycle groups;<br />

ARMSTRONG CREEK URBAN GROWTH PLAN / VOLUME 1 (ADOPTED 13 MAY 2008, AMENDED MAY 2010)<br />

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