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MEDIA LITERACY AND INTERCULTURAL DIALOGUE<br />
Strategies, Debates and Good Practices<br />
<br />
income remain high particularly in rural areas (Report by the Council of<br />
Pamplona 2010).<br />
Although the country has recorded some improvement in the educational<br />
sector, the educational level of the population, when compared to North<br />
America, is still low, in particular in the rural areas of the country.<br />
Despite the efforts at facilitating access to ICT, the Economic Commission for<br />
Latin America and the Caribbean (ECLAC) and the World Bank, both declare<br />
that the digital divide is still too wide for this Latin American country. Acts such<br />
as low electricity coverage in the country, school dropouts and the number of<br />
computers per student, shows the gap between rural and urban. The<br />
concentration of wealth and the distribution of the same structural facts are<br />
configured as a complement explaining the low penetration of ICT in the<br />
country. Statistical analyses clearly show a positive relationship between<br />
income and the use and exposure to ICT. Those with higher income have better<br />
access to ICT (Pínzón Ramírez, Sánchez Gutiérrez, 2008).<br />
ICT has been introduced in Education but ICT is not considered as a essential<br />
tool for empowering low-income sectors of the society in accessing the labour<br />
market. Often the only relationship between these projects and ICT is the use of<br />
the Internet. National policies identified for promoting sustainable development<br />
and the fight against poverty, are far from reaching the aim of empowering<br />
communities. Very often these projects are distinctively occasional, scattered<br />
and fragmented in nature, commonly with short-term objectives (Finquelievich,<br />
et al, 2003).<br />
Initiatives in ICT and Gender are scarce; with those found mostly offering social<br />
assistance and training for traditional jobs to women with low economic means.<br />
Very few initiatives relate to the need to apply new ICT tools for changing the<br />
labour market.<br />
In Colombia, ITSA (Instituto Tecnológico de Soledad, Atlántico), developed the<br />
Mothers Network Program which aims to provide ICT training to women,<br />
mothers, and victims of violence from the armed conflict in the region. Programs<br />
aimed at the promotion and dissemination of ICT rarely take into account<br />
gender issues. Very few of such programs focus specifically on training women<br />
in ICT tools and/or target women’s employability involving ICT components,<br />
even though research shows clearly that there is inequitable gender disparity<br />
(Finquelievich, Martínez Lago, 2004).<br />
3. ICT training as a strategy of empowerment<br />
Our commitment to encourage the creation of new knowledge, to conduct<br />
research from a gender perspective and use new approaches and support<br />
innovative initiatives, has directed our action to promote women's<br />
empowerment through the use of information technology and communication as<br />
an innovative tool for this achievement.<br />
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