Strategic Supply Chain Management - Supply Chain Online

CHAPTER 3 Core Discipline 3: Design Your Organization for Performance 109
beyond functional areas such as manufacturing and logistics to include
managing suppliers and filling customer orders. We call this the transitional
supply chain organization. In most transitional organizations, order
management reports to the sales or sales operations function, not to the
vice president of operations (see Figure 3-4).
The term supply chain didn’t come into vogue until the middle to late
1990s. At that time, we began to see the emergence of positions such as
supply chain manager or vice president of supply chain (see Figure 3-5).
FIGURE 3–4
Transitional supply chain organization.
General Manager
Finance &
Administration
Marketing & Sales
R & D
Operations
Order Management
Logistics
Supply Management
Purchasing
Manufacturing
Order Fulfillment
FIGURE 3–5
Partially integrated supply chain organization.
General
Manager
Finance &
Administration
Marketing
& Sales
R & D
Purchasing
Supply Chain
Manager
Manufacturing
Supply
Management
Order
Management
Order
Fulfillment