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Statistics Book 2007.pdf - Kerala Tourism

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Table 11.1.65 gives the percentage distribution of domestic tourists’ trips according to specific purpose.<br />

About 63% of the tourists came here for ‘Leisure’ followed by ‘Pilgrimage’. ‘Visiting friends and relatives’<br />

and business are other important reasons to come to this place. Graph 11.1.27 shows the specific<br />

purpose of visit.<br />

Table 11.1.65<br />

SPECIFIC PURPOSE OF THIS VISIT<br />

Purpose 2004-05 2005-06 2006-07 2004-07<br />

Leisure 56.3 63.7 64.9 62.8<br />

Pilgrimage 5.1 8.6 14.3 10.5<br />

Visiting friends and relatives 14.5 5.4 5.3 7.2<br />

Education 7.7 6.3 4.9 5.9<br />

Official 2.7 5.6 4.6 4.6<br />

Business 11.6 4.1 4.1 5.6<br />

Health 2.1 6.3 1.9 3.5<br />

Total 100 100 100 100<br />

Graph 11.1.27<br />

Specific Purpose of this Visit<br />

11.1.41 Tourists Opinion on tour and future visits<br />

Table 11.1.66 gives reasons why tourists came again to the destination. Nature’s beauty attracted more<br />

than 50% of the tourists. Privacy of the tourist places fascinated some of them (19-26%) ‘Facilities in the<br />

tourist destinations’ is another major reason of revisit. Graph 11.1.28 shows the reason for revisit.<br />

177

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