Statistics Book 2007.pdf - Kerala Tourism

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2.13. SUBSIDY TO PRIVATE SECTOR INVESTMENT As part of the subsidy policy of increasing the private sector investment in the tourism industry, Department of Tourism gives 10% subsidy of the capital investment as investment subsidy. Electricity tarrif subsidy is also given to eligible units. Subsidy is given to the following: 1. Classified Hotels 2. Motels 3. Approved Restaurants 4. Amusement Parks 5. Recreation Clubs approved by Department of Tourism 6. Ropeways at Tourism Destinations 7. For the purchase of Luxury cars, Coaches, Boats and Aircrafts for the Approved Tour Operators. 8. For teaching traditional artforms of Kerala, Kalarippayattu etc. and for the construction of Auditorium and Koothambalam to schools and other institutions. 9. For the institutions teaching tourism-related activities such as Gliding, Trekking, Surfing etc. 10. Tourism oriented Ayurvedic centres. 11. For the construction of traditional Chundan Vallam, Kettuvallam, House Boats etc. 12. For the Handicrafts Emporium approved by State and Central Governments. 13. For the maintanance of ancient and traditional houses under Grihasthali Scheme. 14. Vazhiyoram Project. 15. Farm Tourism. During the year 2007-2008, Department of Tourism released an amount of Rs.1,49,12,486.00 as electricity subsidy to facilitate the private sector in the Tourism Industry. 2.14. RECENT ACCLAIMS AND AWARDS Govt of India national awards · Best innovative adventure activity · Most innovative cultural initiative – Utsavam · Best responsible tourism award · Best tourism friendly award - Trivandrum Golf Club · Best tourist friendly port - Cochin · Best tourism film - Rhapsodies from God’s Own Country · Kerala tourism website www.keralatourism.org bagged one more award for the best tourism website from PC world 67
Prestigious awards that came Kerala’s way during 2008, 2007, 2006 and 2005 Pacific Asia Travel Association (PATA) - 2008 · · Gold award in the Culture category (Utsavam) Gold award in Consumer Travel Brochure category (Kerala Tourism Theme Brochure) Pacific Asia Travel Association (PATA) - 2007 · · Gold award for Culture Tourism Centre, Aranmula Gold Award for Travel Brochure category - Destination Brochures Oscar of Tourism Award 2007 · Das Golden Stadttor Award for Print Campaign Government of India Awards – 2007 · · Best Performing Tourism State - Seven times winner in the last eight years Best Tourism Website Portal CNBC Travel Award 2007 · · Best State Tourism Board Best Travel Destination - Thekkady World Tourism Travel Council Award - 2006 · One of the three finalists at the WTTC ‘Tourism for Tomorrow’ awards in the destination category. Pacific Asia Travel Association (PATA) - 2006 · · · Grand award for Environment - Zero Waste Kovalam Gold award for Ecotourism - Kumbalangi Tourism Village Gold award for Publication - Mantra of Niramaya, Ayurveda Oscar of Tourism Award – 2006 · Das Golden Stadttor Award for Best Commercial 2006 UNESCO Asia-Pacific Heritage Awards - 2006 · Honourable Mention - Arakkal Kettu, Kannur Government of India Awards - 2006 · · · Best Performing Tourism State - Second hat-trick in seven years Best Maintained Tourist-friendly Monument - Sakthan Thampuran Palace Best Publishing - Mantra of Niramaya, Tourism Handbook 68
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Government of Kerala Department of
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KODIYERI BALAKRISHNAN MINISTER FOR
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CONTENTS Page no CHAPTER 1 13 IMPOR
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CHAPTER 9 107 HUMAN RESOURCE DEVELO
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OFFICERS ASSOCIATED WITH THE PREPAR
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CHAPTER 1 Important Statistics on K
Page 17 and 18: Kerala’s Share in the National Po
Page 19 and 20: 2008 Highlights TOURIST STATISTICS
Page 21 and 22: GOVERNMENT OF KERALA - DEPARTMENT O
Page 24: CHAPTER 2 Kerala Tourism
Page 27 and 28: KERALA - WHERE THE VERDANT GREEN CA
Page 29 and 30: to monitor current activities and t
Page 31 and 32: · International Convention Centre
Page 33 and 34: · ATM Dubai · ILTM France · WTM
Page 35 and 36: 2.3. DISTRICT-WISE AND MONTH-WISE S
Page 37 and 38: 2.4. TOTAL NUMBER OF TOURISTS The f
Page 39 and 40: MONTH-WISE DETAILS OF FOREIGN TOURI
Page 41 and 42: FOREIGN TOURIST ARRIVALS - DISTRICT
Page 43 and 44: TABLE 2.4.7 MONTH-WISE FOREIGN TOUR
Page 45 and 46: DOMESTIC TOURISTS Domestic tourist
Page 47 and 48: TABLE 2.4.10 DOMESTIC TOURIST ARRIV
Page 49 and 50: TABLE 2.4.12 MONTH-WISE DOMESTIC TO
Page 51 and 52: TABLE 2.4.13 DESTINATION-WISE-NATIO
Page 53 and 54: TABLE 2.4.13 DESTINATION-WISE-NATIO
Page 55 and 56: 2.5 TOURIST ARRIVALS: 1996 - 2007 T
Page 57 and 58: TABLE 2.5.3 DOMESTIC TOURIST ARRIVA
Page 59 and 60: TABLE 2.5.6 FINANCIAL YEAR-WISE TOU
Page 61 and 62: TABLE 2.7.2 NATIONALITY-WISE ARRIVA
Page 63 and 64: TABLE 2.8.2 RANKING OF COUNTRIES AC
Page 65 and 66: 2.11. MONTH-WISE DETAILS OF FOREIGN
Page 67: TABLE 2.12.2 FOREIGN EXCHANGE EARNI
Page 72 and 73: CHAPTER 3 Inbound Tourism - Foreign
Page 74 and 75: 3.2 FOREIGN TOURIST ARRIVALS TO IND
Page 76 and 77: 3.4. PORT OF ENTRY During 2006, the
Page 78 and 79: TABLE 3.7.1 TOP 15 SOURCE COUNTRIES
Page 80 and 81: TABLE 3.7.3 FOREIGN EXCHANGE EARNIN
Page 82: CHAPTER 4 World Tourism Scenario an
Page 85 and 86: TABLE 4.1.2 COUNTRIES WHICH ARE ABO
Page 87 and 88: TABLE 4.2.2 INTERNATIONAL TOURISM R
Page 90: CHAPTER 5 Outbound Tourism Indian N
Page 93 and 94: TABLE 5.1.2 PORT-WISE DEPARTURES OF
Page 96 and 97: Domestic Tourism in India The compi
Page 98: CHAPTER 7 Approved Hotels 97
Page 101 and 102: ACCOMMODATION OF FOREIGN TOURISTS T
Page 103 and 104: Abstract List of Approved Health Ce
Page 106 and 107: 8.1 TRAVEL AGENTS, TOUR OPERATORS A
Page 108: CHAPTER 9 Human Resource Developmen
Page 111 and 112: Diploma in Air Hostess, Travel and
Page 113 and 114: SHORT TERM COURSES: Sl Course Title
Page 115 and 116: I. INSTITUTE OF HOTEL MANAGEMENT 1.
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TABLE10.1.1 ANNUAL PLAN OUTLAY (200
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TABLE 10.1.3 NON - PLAN ALLOCATION
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Table 10.1.5 Department of Tourism
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TABLE 10.1.7 STATE-WISE TOURISM PRO
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Kerala Tourism conducts various stu
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Tourist’s trends • Kerala recor
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• Accommodation accounts for abou
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• Nearly 34-52% of the tourists s
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6. Tourism Satellite Accounting wil
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44. Data warehousing and data minin
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Sampling criteria /features include
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11.1.3 Educational Qualifications T
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11.1.6 Mode of Travel to Kerala Tab
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Table 11.1.9 FREQUENCY OF VISIT TO
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Table 11.1.14 AVAILABILITY OF AYURV
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Table 11.1.19 OCCUPATIONAL PROFILE
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Table 11.1.22 EXPECTED NO. OF DAYS
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Table 11.1.26 EXPECTED AVERAGE NIGH
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Graph 11.1.10 Percentage of Tourist
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11.1.16 Return Journey Table 11.1.3
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Table 11.1.36 gives the percentage
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Table 11.1.38 EDUCATIONAL QUALIFICA
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Table 11.1.41 MODE OF ARRIVAL TO KE
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Graph 11.1.17 Specific Purpose of V
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Table 11.1.48 MODE OF TRAVEL WITHIN
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Table 11.1.51 DESTINATION FROM KERA
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11.1.33 Age Distribution The distri
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Table 11.1.58 NO. OF PERSONS ACCOMP
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Table 11.1.61 MODE OF TRAVEL Mode 2
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Table 11.1.65 gives the percentage
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11.1.42 Domestic and Foreign Touris
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• Identify type of food available
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E. Business Travel & MICE Tourism:
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The hotels in Kerala are smart and
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F. Suggestions for improvements in
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Years Average Occupancy Percentage
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and Hoteliers is very active in Koc
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Projected Annual Demand vs. Supply
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of niche tourism products and marke
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were designed for all segments and
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It is a well accepted fact that dur
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Energy use is another field we exam
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12.1 FINANCIAL ASSISTANCE PROVIDED
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APPENDICES 207
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8) Central and South America compri
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Appendix II IMPORTANT TOURIST DESTI
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ANNEXURES 213
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21 Estuary Island (A Unit of Thomas
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68 Pagoda Resorts, CCNB Road, Kallu
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113 Gogulam Park Inn International,
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164 The Malabar House, Fort Cochin,
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207 Malabar Heritage (A Unit of KMA
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225 ANNEXURE II DEPARTMENT OF TOURI
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227 24 “ SECOND HOME 4 U” Shri.
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229 5 “MANKULANGARA HOMESTAY” S
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231 26 “NEDIYA PARAMBIL” Shri.
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233 10 “EVERGREEN BUNGALOW” Shr
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235 40 “NUTMUG COUNTY” Shri. P.
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237 72 “SANTHI THEERAM HERITAGE H
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239 25 “MASHROOM VALLEY” Shri.
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241 55 “”DREAM LAND” Shri. M.
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243 87 “MODAYIL TEA TRES” Shri.
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245 19 CHANDINI Smt. Rejeenamole S,
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247 49 “VASCO HOME STAY” Shri.
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249 13 “ITTYS” Shri. Antony Pal
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251 6 “GREEN WOOD” Shri. K.T.Gu
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253 KANNUR 1 “SHREDDHA” Dr.A.K.
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255 8 Shri.Sanil Kumar.K.R, Kandath
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257 14 M/s Kerala Bamboo House Ayur
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259 7 M/s. Vedasparsh, Back Water R
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261 4 M/s. Sitaram Ayurveda Special
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1.GREEN FARMS KERALA Annexure V NEW
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■ ■ ■ ■ Adventure Tourism i
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APPLICATION PROFORMA FOR THE APPROV
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PROFORMA FOR ACCEPTANCE OF REGULATO
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17. Tourist Information Counter, Ra
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panickerstravel@sanchar.net.in Pooj
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2422893 Email: safiyatravelstirur@h
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Shri. T.P.Narayanankutty IFS Chief
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PUBLIC INFORMATION OFFICERS AT DIST
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