Statistics Book 2007.pdf - Kerala Tourism

1.GREEN FARMS KERALA
Annexure V
NEW INITIATIVES OF KERALA TOURISM
Kerala, being an agriculture dominated State, has tremendous potential for developing Farm Tourism
in a big way without much additional investment. The State has more than 1/3rd of its cropped area
under tea, coffee, rubber, pepper, cardamom and ginger plantations, and another 1/3rd under coconut
plantations. About 3,50,000 lakh hectares of land is under paddy cultivation. With minimum
intervention, these can be converted into tourist attractions in order to transfer the benefits of
tourism directly to the farmers.
As a step towards this, Kerala Tourism has launched ‘Green Farms Kerala’. An exclusive venture that
aims at preparing the farms/plantations in the State to receive tourists, the project will revitalise
the agriculture sector, while enhancing tourist arrivals to God’s Own Country.
Green Farms Kerala opens a new world of opportunity. From conducting farm tours to enabling
tourists to be a part of the daily activities in the farm, from showcasing and selling farm produces to
offering visitors a taste of the local cusine… the project helps investers to generate additional
income from farm/plantation.
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Farm visits
Trekking, boating, fishing etc.
Canoe rides, elephant rides, bicycle tours etc.
Participation in farm activities
Bird & butterfly watching
Sale of farm produce and value-added products
Sale of local products Food counters.
Essential Components
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Minimum 10 acres of farm/50 acres of plantation
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Parking area
Development of entry area
Ticket counter, guard room, gate, nameboards etc.
Compound wall at the entry area
Stalls or shopping area outside or inside the farm
Restaurant/coffee shop/snack bar
Walkways, signage etc. within the farm
Toilet facilities inside and outside the farm
■ Brochures
Optional Facilities
■ Renovation of existing accommodation facilities
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Development of new accommodation facilities exclusively for the tourists
Interpretation centre
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