Statistics Book 2007.pdf - Kerala Tourism

Composition 3 & 2-Star 4-3 & 2-Star
Number of responses 15 12
Parameters. Kochi Thiruv’puram
Typical room profile of an average hotel
Total average rooms 45.1 56.6
Guest Analysis
Domestic 75.7 61.5
Foreign 24.3 38.6
Total business 47.9 44.1
Total leisure 52.1 55.9
Av. Stay (days) of domestic guests 4.6 4.1
Av. Stay (days) of foreign guests 3.1 2.9
Av. Stay (days) of business guests 2.7 2
Av. Stay (days) of leisure guests 2.3 2.6
Percentage of repeat guests 43 30.8
Av. No. of Employees per room 2.1 1.3
Revenue 100 100
Departmental expenses 44.3 38.7
Departmental income 55.7 61.4
Operating expenses 28.4 30.5
House profit 27.3 30.9
Net Income 23.80% 20.00%
Kochi
Kochi saw occupancy increase by 9.5% and a relatively steady average rate in 2006-07. The city benefits
from being the key point of entry for tourists to access popular destinations such as Kumarakom, Thekkady
and Munnar. Moreover, the recent growth of the IT and ITeS sector, well-educated workforce and
comparatively lower real estate rental rates has resulted in the advent of multinational firms in the city.
Kochi port ranks among India’s major seaports and talks of upgrading the facility are on. Around 1500
rooms are being planned for the hotel market in Kochi in the next few years and going forward, the long
term outlook for Kochi seems encouraging. The analysis shows that average occupancy is increasing over
the years. There is no significant increase in the average rate over the years.
Thiruvananthapuram
Thiruvananthapuram experienced an occupancy ascend of 4.8% in 2006-07 and average rate showed a
considerable increase by approximately 137.7%. Tourism contributes heavily towards city’s economy
owing to it being a well-established hub used by travellers to further visit other destinations within
Kerala. Besides this there are several recognized Ayurveda centres in and around the city, which actively
promote tourism in the state.
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