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The Impact of Media Concentration on Professional ... - OSCE

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Prefaceby Freimut DuveThis study takes an in-depth look at the print media landscapein eight exemplary countries (Germany, Finland, United Kingdom,Hungary, Italy, Lithuania, Poland and Romania). <str<strong>on</strong>g>The</str<strong>on</strong>g>secountries were chosen at random, they serve neither necessarilyas a very good or very bad example for the situati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> a freepress, but identify to a certain extent problems throughout theentire <strong>OSCE</strong> regi<strong>on</strong>.<str<strong>on</strong>g>Media</str<strong>on</strong>g> c<strong>on</strong>centrati<strong>on</strong> and foreign media ownership mightturn out to be a structural obstacle to free and pluralistic media.Horiz<strong>on</strong>tal c<strong>on</strong>centrati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> many titles in the hand <str<strong>on</strong>g>of</str<strong>on</strong>g> <strong>on</strong>ecompany might turn out to limit the variety <str<strong>on</strong>g>of</str<strong>on</strong>g> opini<strong>on</strong>s. Verticalc<strong>on</strong>centrati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> media outlets, printing houses and distributi<strong>on</strong>channels might hinder competitors from accessing themarket. Cross-ownership <str<strong>on</strong>g>of</str<strong>on</strong>g> n<strong>on</strong>-media related companies inmedia houses might hamper the watchdog functi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> thepress towards the private sector.<str<strong>on</strong>g>The</str<strong>on</strong>g> c<strong>on</strong>stituti<strong>on</strong>al value <str<strong>on</strong>g>of</str<strong>on</strong>g> journalistic media goes farbey<strong>on</strong>d financial interest <str<strong>on</strong>g>of</str<strong>on</strong>g> individuals or companies, and thedanger is that media houses regard newspapers as just anothermarket product. Journalistic media is unlike any other business.However, free and independent media need a soundfinancial basis. In order to allow them to play their role as anactive watchdog, tax allowances or similar means <str<strong>on</strong>g>of</str<strong>on</strong>g> assistanceshould be implemented.Especially the situati<strong>on</strong> in the emerging and sometimesrather small markets in Eastern and South Eastern Europe,where the financial situati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> newspapers and the revenue <str<strong>on</strong>g>of</str<strong>on</strong>g>FREIMUT DUVE9

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