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Brand-South Africa - Annual report 2015 - 2016

During the past financial year, aligned with its mandate to build pride and patriotism in the Nation Brand, Brand South Africa has worked on initiatives to encourage active citizenship in partnership with its stakeholders in government, business, civil society and identified influential forums to increase the participation of all people, particularly our young people, in building a strong, cohesive Nation Brand. These activities, together with engagements at provincial level on Nation Brand alignment, contribute to social cohesion and a positive Nation Brand. Brand South Africa’s activities took place under the leadership of its new CEO, Amb. Kingsley Makhubela, PhD, who joined the organisation during the year.

During the past financial year, aligned with its mandate to build pride and patriotism in the Nation Brand, Brand South Africa has worked on initiatives to encourage active citizenship in partnership with its stakeholders in government, business, civil society and identified influential forums to increase the participation of all people, particularly our young people, in building a strong, cohesive Nation Brand. These activities, together with engagements at provincial level on Nation Brand alignment, contribute to social cohesion and a positive Nation Brand.

Brand South Africa’s activities took place under the leadership of its new CEO, Amb. Kingsley Makhubela, PhD, who joined the organisation during the year.

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8. Employee benefit obligations<br />

Defined contribution plan<br />

It is the policy of <strong>Brand</strong> SA to provide retirement benefits to all its permanent employees. <strong>Brand</strong> SA operates a defined contribution<br />

provident fund, which is subject to the Pensions Fund Act for this purpose. The Fund is administered by Sanlam as an Umbrella Fund<br />

because of its size. Under the current arrangements both the employee and employer contributes 7.5% of retirement funding with<br />

the employer funding the operating costs over and above the retirement contributions.<br />

<strong>Brand</strong> SA is under no obligation to cover any unfunded benefits.<br />

<strong>2016</strong><br />

R<br />

<strong>2015</strong><br />

R<br />

The amount recognised as an expense for defined contribution plans 2 783 755 1 671 277<br />

Total number of employees participating in the plan 47 42<br />

9. Pre-payments<br />

Copier machines 15 320 -<br />

Computer software 342 218 335 318<br />

Media partnerships 337 774 1 752 518<br />

Insurance 109 471 99 702<br />

Subscriptions 291 447 209 863<br />

1 096 230 2 397 401<br />

Prepayments relate to expenditure paid for in advance at the end of the <strong>report</strong>ing period for which services will only be provided in<br />

the following period.<br />

111

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