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Brand-South Africa - Annual report 2015 - 2016

During the past financial year, aligned with its mandate to build pride and patriotism in the Nation Brand, Brand South Africa has worked on initiatives to encourage active citizenship in partnership with its stakeholders in government, business, civil society and identified influential forums to increase the participation of all people, particularly our young people, in building a strong, cohesive Nation Brand. These activities, together with engagements at provincial level on Nation Brand alignment, contribute to social cohesion and a positive Nation Brand. Brand South Africa’s activities took place under the leadership of its new CEO, Amb. Kingsley Makhubela, PhD, who joined the organisation during the year.

During the past financial year, aligned with its mandate to build pride and patriotism in the Nation Brand, Brand South Africa has worked on initiatives to encourage active citizenship in partnership with its stakeholders in government, business, civil society and identified influential forums to increase the participation of all people, particularly our young people, in building a strong, cohesive Nation Brand. These activities, together with engagements at provincial level on Nation Brand alignment, contribute to social cohesion and a positive Nation Brand.

Brand South Africa’s activities took place under the leadership of its new CEO, Amb. Kingsley Makhubela, PhD, who joined the organisation during the year.

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General<br />

Information<br />

Country of incorporation and domicile<br />

<strong>South</strong> <strong>Africa</strong><br />

Nature of business and principal activities<br />

The primary object of the Trust is to develop and implement<br />

proactive and co-ordinated marketing, communications and<br />

reputation management strategies for <strong>South</strong> <strong>Africa</strong>. The<br />

ultimate aim is to make a contribution towards economic<br />

growth, job creation, poverty alleviation and social cohesion<br />

by encouraging local and foreign investment, tourism and<br />

trade through the promotion of <strong>Brand</strong> <strong>South</strong> <strong>Africa</strong>.<br />

Trustees<br />

Ajay Gupta*<br />

Chichi Maponya*<br />

Clayson Monyela*<br />

Connie Molusi*<br />

Danny Jordaan*<br />

Deon Huysamer*<br />

Geoff Rothschild<br />

Happy Ntshingila*<br />

Mninawe Silinga*<br />

Mzimkulu Malunga*<br />

Paula Fray*<br />

Phumelele Nzimande*<br />

Phumla Williams*<br />

Pumla Ncapayi*<br />

Rick Menell*<br />

Ryland Fisher*<br />

Stavros Nicolaou*<br />

Thebeetsile Ikalafeng*<br />

Wayne Morris*<br />

Zwelibanzi Mntambo*<br />

* The tenure of the Trustees came to an end on 12 March <strong>2016</strong>.<br />

However, they still remained registered as Trustees at the<br />

Master’s office as at 31 March <strong>2016</strong>.<br />

Registered office<br />

103 Central Street<br />

Houghton<br />

Johannesburg<br />

2041<br />

Business address<br />

103 Central Street<br />

Houghton<br />

Johannesburg<br />

2041<br />

Postal address<br />

PO Box 87168<br />

Houghton<br />

2198<br />

Executive Authority<br />

Minister of Communications<br />

Bankers<br />

Nedbank Limited<br />

Auditors<br />

Auditor-General <strong>South</strong> <strong>Africa</strong><br />

Trust registration number<br />

IT 1986/02<br />

79

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