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Salt Lake City: Livability in the 21st Century

A full-color, photography book showcasing Salt Lake City, Utah, paired with the histories of companies, institutions, and organizations that have made the city great.

A full-color, photography book showcasing Salt Lake City, Utah, paired with the histories of companies, institutions, and organizations that have made the city great.

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ALSCO INC.<br />

❖<br />

Above: Alsco’s first process<strong>in</strong>g facility, located on 130-138 West 100 South.<br />

Below: Alsco’s second process<strong>in</strong>g facility, located at 33 East 600 South.<br />

From restaurants and healthcare cl<strong>in</strong>ics to process<strong>in</strong>g,<br />

repair, and manufactur<strong>in</strong>g facilities, Alsco provides its clients<br />

with freshly laundered and pressed l<strong>in</strong>ens and uniforms as<br />

well as a wide variety of washroom and mat products for<br />

lease or purchase.<br />

George A. Ste<strong>in</strong>er made his first foray <strong>in</strong>to <strong>the</strong> l<strong>in</strong>en<br />

bus<strong>in</strong>ess when he was only fourteen years old. Work<strong>in</strong>g odd<br />

jobs to help support his family, George was hired part-time<br />

to deliver cloth towels <strong>in</strong> L<strong>in</strong>coln, Nebraska, for three dollars<br />

per week. Less than a year later, George jumped at <strong>the</strong><br />

opportunity to purchase <strong>the</strong> bus<strong>in</strong>ess for $50.80. On August<br />

15, 1889, George became <strong>the</strong> new owner of a towel route<br />

connected with <strong>the</strong> L<strong>in</strong>coln Steam Laundry, and by 1891 his<br />

younger bro<strong>the</strong>r, Frank M. Ste<strong>in</strong>er, became an equal partner<br />

<strong>in</strong> <strong>the</strong> bus<strong>in</strong>ess, which <strong>the</strong>y called <strong>the</strong> L<strong>in</strong>coln Towel and<br />

Apron Supply Company. The purchase <strong>in</strong>cluded few assets–<br />

an armful of roller and hand towels and a few ten cent<br />

wooden rollers that were hang<strong>in</strong>g on customers’ walls.<br />

However, George and Frank were enterpris<strong>in</strong>g and frugal,<br />

and <strong>the</strong>ir bus<strong>in</strong>ess began to grow.<br />

Dur<strong>in</strong>g <strong>the</strong> 1890s, <strong>the</strong> worst economic depression so far <strong>in</strong><br />

<strong>the</strong> history of America hit. Corn prices dropped considerably,<br />

which greatly affected Nebraska’s economy. With <strong>the</strong> early<br />

frosts, droughts and blizzards, <strong>the</strong> company suffered more.<br />

Banks and crops failed. The L<strong>in</strong>coln Towel and Apron Supply<br />

Company <strong>in</strong> Nebraska began to struggle, along with most o<strong>the</strong>r<br />

bus<strong>in</strong>esses, as customers reduced <strong>the</strong>ir accounts. The young<br />

Ste<strong>in</strong>er bro<strong>the</strong>rs met hard times head-on–by look<strong>in</strong>g to expand.<br />

Undaunted by <strong>the</strong>ir difficulties, George acted on<br />

<strong>in</strong>formation from friends, who had told him that <strong>Salt</strong> <strong>Lake</strong><br />

<strong>City</strong>, Utah, was a beautiful and prosperous place. George was<br />

fur<strong>the</strong>r encouraged by his college friend, George Dern, a past<br />

Utah governor and U.S. Secretary of War, who operated a<br />

bus<strong>in</strong>ess <strong>in</strong> Utah and was do<strong>in</strong>g well. Thus, with Frank<br />

runn<strong>in</strong>g <strong>the</strong>ir company <strong>in</strong> Nebraska, George moved to <strong>Salt</strong><br />

<strong>Lake</strong> <strong>City</strong> to start up a new bus<strong>in</strong>ess.<br />

In <strong>Salt</strong> <strong>Lake</strong> <strong>City</strong>, <strong>the</strong> new company, named American<br />

L<strong>in</strong>en, rapidly thrived. By 1899 it was large enough for<br />

George to rent his first plant, which was located on First<br />

South long before Abravanel Hall was built <strong>the</strong>re to host <strong>the</strong><br />

S A L T L A K E C I T Y — L i v a b i l i t y i n t h e 2 1 s t C e n t u r y<br />

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