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“Quicklook” Assessment of Greater Adelaide's Assets & Challenges ...

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DSTO<br />

SWOT<br />

Strengths<br />

o Many available technologies<br />

o Technologies cover broad markets<br />

o Good R&D skills<br />

o Information system competencies<br />

Weaknesses<br />

o Marketing skills<br />

o Lack <strong>of</strong> private sector good will<br />

o Unknown portfolio management skills<br />

o Undercapitalized commercialization <strong>of</strong>fice<br />

o Short-term vision<br />

Opportunities<br />

o Apply R&D into private sector markets<br />

o Royalties from licensing<br />

o Areas <strong>of</strong> fast market growth available for licensing<br />

Threats<br />

o Change in governmental policies<br />

o Market growth too slow in licensed technologies<br />

Perceptions<br />

o Appear to be doing a lot <strong>of</strong> things at once rather than focusing on key success<br />

areas. Attempting to fund themselves with IP licensing and looking for larger<br />

upfront costs to fund their project.<br />

o I told them they needed success stories. If they attempt to hit home runs with VC<br />

type deals all the time, they won’t create enough success stories. Work with<br />

smaller companies and deals not so big to get started on success stories.<br />

o Perceive they have problem with getting VCs down to view technologies.<br />

o Should partner with local MSTC at Adelaide University to conduct Quicklooks<br />

and In Depth assessments. Create win-win situation by allowing them to review<br />

and then if viable allow them opportunity to commercialize.<br />

Defense Science and Technology Organization<br />

o Moderate Federal funding<br />

o Involved in Radar, guided weapons, communication, IT, sonar, opto-electronics,<br />

electronic warfare, command and control, land operations<br />

o Operations and Technology Divisions<br />

o Available interfaces with public for commercialization<br />

o Technology Support Services – Contracts with individual companies<br />

o Research agreements<br />

o Licensing<br />

o Industry alliances<br />

o Collaborative R&D<br />

o Contract R&D<br />

o Centers <strong>of</strong> Excellence<br />

o CRCs<br />

COMMERCIAL IN CONFIDENCE<br />

57

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