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11<br />

Using Empowerment to Motivate<br />

People to Engage in Effective<br />

Self - and Shared Leadership<br />

JAY A. CONGER AND CRAIG L. PEARCE<br />

In recent decades there has been a steady increase in interest in empowerment as a motivational<br />

tool in both the academic (e.g. Conger and Kanungo, 1988 ; Houghton, Neck,<br />

and Manz, 2003 ; Liden and Arad, 1995 ; Mills and Ungson, 2003 ; Pearce and Sims,<br />

2002 ; Thomas and Velthouse, 1990 ) and practitioner literature (e.g. Block, 1987 ; Conger,<br />

1989 ; Manz and Sims, 1989 , 2001 ; Pearce, 2008 ). The essence <strong>of</strong> empowerment, at the<br />

individual level <strong>of</strong> analysis, entails granting autonomy to individuals to perform tasks,<br />

while simultaneously enhancing their task - related self - efficacy (Bandura, 1986 , 1997 ; see<br />

also Chapter 10 ). Naturally, empowerment needs to be founded on appropriately set goals<br />

(Locke and Latham, 1990 ; see also Chapter 9 ).<br />

At the individual level <strong>of</strong> analysis, empowerment is ultimately experienced when followers<br />

engage in effective self - leadership (Manz and Sims, 1980 ; Houghton et al., 2003 ),<br />

where self - leadership is defi ned as “ a process through which people infl uence themselves to<br />

achieve the self - direction and self - motivation needed to perform ” (Houghton et al., 2003 ,<br />

p. 126). The empirical evidence on empowerment suggests that it has a powerful positive<br />

influence on individuals (e.g. Liden, Wayne, and Sparrowe, 2000 ; Spreitzer, 1995 ; Spreitzer,<br />

Kizilos, and Nason, 1994 ).<br />

As we move to the group level <strong>of</strong> analysis, empowerment is experienced when the group<br />

effectively practices shared leadership (Pearce and Conger, 2003 ; Pearce, 2004 , 2008 ),<br />

where shared leadership is defined as “ a dynamic, interactive influence process among<br />

individuals in groups for which the objective is to lead one another to the achievement <strong>of</strong><br />

group or organizational goals or both ” (Pearce and Conger, 2003 , p. 1). Here again, the<br />

empirical evidence is fairly robust regarding the positive influence <strong>of</strong> empowerment (e.g.<br />

Ensley, Hmieleski, and Pearce, 2006 ; Pearce and Sims, 2002 ; Pearce, Yoo, and Alavi, 2004 ).<br />

In the next section we explore the complex process <strong>of</strong> empowerment.

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