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Handbook of Principles of Organizational Behavior - Soltanieh ...

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COMMUNICATE SUCCESSFULLY BY SEEKING BALANCE<br />

433<br />

The differentiation <strong>of</strong> task and relational leadership in an organization is sometimes<br />

captured in the formal organizational roles. Managers are, generally speaking, supposed<br />

to focus on organizational success, as, for example, determined by sales, productivity, and<br />

corporate image. Some organizations overlay this management structure with counselors,<br />

ombudspersons, and human relations staff, whose function is to solve problems associated<br />

with inappropriate communication, animosities, and cliques in the workplace. Modern<br />

organizations have HR departments to deal with relational issues, although the “ bottom<br />

line ” may still be the implicit underlying consideration.<br />

In organizational groups or teams, there is likely to be a differentiation between both<br />

the relative amounts that group members communicate and the orientation <strong>of</strong> their communications<br />

between tasks and relationships. As for the first, there is evidence that sheer<br />

talking helps create a leadership hierarchy (Mullen, Salas, and Driskell, 1989 ; Stein and<br />

Heller, 1983 ; but cf. Pavitt, Whitchurch, Siple, and Petersen, 1997 ). Talking more helps<br />

make one a group leader (for better or for worse). On the other hand, there is some evidence<br />

that leaders specialize in task activities or in relational activities (Slater, 1955 ; cf.<br />

Lewis, 1972 ). Burke ( 1968 ) stated that “ inequality <strong>of</strong> participation [by group members]<br />

in task activities leads to the emergence <strong>of</strong> separate specialized task and social - emotional<br />

roles [when task activity is low in legitimacy] ” (p. 404). Thus, the amount <strong>of</strong> communication<br />

along with the balance <strong>of</strong> specialization in task activities versus relational activities<br />

helps to create the group ’s hierarchical structure.<br />

This hierarchical structure has important implications for the way that antagonisms<br />

and disagreements are created and transform the group. A relationship has been found<br />

between the amount that the group ’s task leader exceeds others in task performance and<br />

the amount that the low - status group member is scapegoated, at least in groups whose<br />

activities are low in legitimation (i.e. the acceptability <strong>of</strong> the tasks to the group members;<br />

see Burke, 1969 ). Further, if the task leader does not support the low - status member, scapegoating<br />

the low - status member increases (Gallagher and Burke, 1974 ). In other words,<br />

group members are likely to be antagonistic and disagree with the low - status group member,<br />

rather than show solidarity toward or agree with this person, when the task leader is<br />

performing admirably and doesn’t support the low - status group member.<br />

Consistent with these ideas, a simulation found that the most effective five - member<br />

group had members with different roles, including a social organizer and a democratic<br />

task leader (Hare and Hare, 2001 ). Furthermore, in student groups, “ the nature and frequency<br />

<strong>of</strong> the leader ’s communication, ” among other things, affected the quality <strong>of</strong> what<br />

the group produced (Harper and Askling, 1980 , p. 6). In this study, the leaders <strong>of</strong> successful<br />

groups communicated more about task than about socio - emotional matters and were<br />

perceived as communicating more than others. Finally, scapegoating undermines group<br />

effectiveness, because it lessens the involvement and productivity <strong>of</strong> the person scapegoated,<br />

takes the time and energy <strong>of</strong> group members to “ excommunicate ” a group member<br />

rather than integrate the member in the group, and in most bureaucratic organizations it<br />

takes additional time and energy if the scapegoated member is to be dismissed: Typically,<br />

the leader must repeatedly (1) document the failures <strong>of</strong> this individual, (2) document the<br />

attempts to improve this individual ’s performance, (3) sanction this individual, and (4)<br />

document the acknowledgments by the scapegoated individual <strong>of</strong> these documents and<br />

meetings related to them. Although these activities may be necessary if a member is not

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