Educational Research - the Ethics and Aesthetics of Statistics
Educational Research - the Ethics and Aesthetics of Statistics
Educational Research - the Ethics and Aesthetics of Statistics
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5 Constructing Social Unity <strong>and</strong> Presenting Clear Predictions 71<br />
Table 5.2 International comparison <strong>of</strong> national pride<br />
‘Are you proud to be German/French/English/American? Would you say you are ...’<br />
West Germany East Germany France Engl<strong>and</strong> USA<br />
1991 (%) 2001 (%) 1991 (%) 2001 (%) 2001 (%) 2001 (%) 2001 (%)<br />
‘Very proud’ 16 20 19 12 35 52 80<br />
‘Ra<strong>the</strong>r proud’ 41 42 43 45 46 35 18<br />
‘Not so proud’ 22 17 17 21 6 6 2<br />
‘Not at all 11 8 8 8 3 1 x<br />
proud’<br />
Undecided 10 13 13 14 10 6 x<br />
Institut für Demoskopie Allensbach 2001/2002<br />
but differed with regard to o<strong>the</strong>r federal states. The message in <strong>the</strong> year <strong>of</strong> <strong>the</strong> federal<br />
election was clear: <strong>the</strong> conservative school policy in Bavaria is successful <strong>and</strong><br />
should serve as a model for o<strong>the</strong>rs.<br />
Data charts enable comparison <strong>and</strong> comparison shall initiate competition.<br />
Therefore, one can say that polls make knowledge available for neo-liberal government<br />
policy. In <strong>the</strong> period <strong>of</strong> competing nation states <strong>and</strong> competing ideological<br />
systems during <strong>the</strong> Cold War, <strong>the</strong> international comparison was an important political<br />
instrument to show national efficiency, strength <strong>and</strong> performance. Various data<br />
were used to underline national superiority or to initiate reforms. This can be illustrated<br />
by <strong>the</strong> German discussion (that took place in <strong>the</strong> 1980s) on whe<strong>the</strong>r or not<br />
Germany was a weak nation compared to o<strong>the</strong>rs (Noelle-Neumann & Köcher,<br />
1988). This discussion became heated due to <strong>the</strong> alleged lack <strong>of</strong> national pride<br />
in comparison to o<strong>the</strong>r nations such as <strong>the</strong> United States, Engl<strong>and</strong> <strong>and</strong> France<br />
(Table 5.2).<br />
Here <strong>the</strong> comparison <strong>of</strong> poll data led to an analysis <strong>of</strong> national deficits. Similar<br />
polls in <strong>the</strong> 1950s had construed national deficiencies in <strong>the</strong> process <strong>of</strong> reeducation<br />
<strong>and</strong> democratisation as I outlined before.<br />
5.5 The Limits <strong>of</strong> Polls as an Instrument to Create <strong>the</strong> Great<br />
Communication Community<br />
Polls <strong>of</strong>ten present <strong>the</strong> respondents as incomplete human beings. This is because<br />
since <strong>the</strong> 1950s <strong>the</strong> interviews sometimes tended to examine elementary knowledge,<br />
especially when <strong>the</strong>y were conducted for <strong>the</strong> government or politically engaged<br />
entrepreneurs. Such tests intensified <strong>the</strong> simplification <strong>of</strong> social reality. The respondents<br />
were examined on <strong>the</strong>ir ma<strong>the</strong>matical, geographical or orthographical skills.<br />
They had to solve arithmetical problems like one-half plus one-tenth <strong>and</strong> were asked<br />
to indicate Germany on <strong>the</strong> map. They were tested to see if <strong>the</strong>y could write words<br />
such as ‘telephone’, ‘credit’, ‘director’ <strong>and</strong> ‘rhythm’ correctly. 6 Recently pollsters