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6.2<br />

Honey and Mumford’s Learning Styles<br />

Questionnaire (LSQ)<br />

Introduction<br />

In the late 1970s, Alan Mumford was in charge of senior<br />

management development at the Chloride Organisation<br />

and invited Peter Honey, a chartered psychologist,<br />

to join him in studying the then relatively neglected topic<br />

of how managers learn. They began by administering<br />

Kolb’s Learning Style Inventory (LSI), which was the first,<br />

and for some time the only, available diagnostic tool<br />

for exploring how individuals learn. Because the LSI<br />

was found to have low face validity with managers,<br />

Honey and Mumford spent four years experimenting<br />

with different approaches to assessing individual<br />

differences in <strong>learning</strong> preferences before producing<br />

the Learning Styles Questionnaire (LSQ) in 1982.<br />

So instead of asking people directly how they learn,<br />

as Kolb’s LSI does – something which most people<br />

have never consciously considered – Honey and<br />

Mumford give them a questionnaire which probes<br />

general behavioural tendencies rather than <strong>learning</strong>.<br />

The new instrument was designed to be used as<br />

a starting point for discussion and improvement.<br />

Peter Honey has continued working in the same vein,<br />

producing a series of manuals for trainers and self-help<br />

booklets for learners (eg Honey 1994).<br />

The links with Kolb’s work remain strong, however,<br />

because the four <strong>learning</strong> <strong>styles</strong> are connected to<br />

a revised version of Kolb’s experiential <strong>learning</strong> cycle.<br />

So, for example, activists are said to have a predilection<br />

for experiencing; reflectors for reviewing experiences<br />

or mulling over data; theorists for drawing conclusions;<br />

and pragmatists for planning the next steps (see<br />

Figure 11). Honey and Mumford’s intention is that<br />

learners should become proficient in all four stages<br />

of the <strong>learning</strong> cycle.<br />

Definitions and descriptions<br />

Honey and Mumford (1992, 1) define a <strong>learning</strong> style<br />

as being ‘a description of the attitudes and behaviour<br />

which determine an individual’s preferred way<br />

of <strong>learning</strong>’. The four <strong>learning</strong> <strong>styles</strong> are described<br />

as those of activists, reflectors, theorists and<br />

pragmatists and the following lists in Table 21 give<br />

a brief summary of the strengths and weaknesses<br />

of each style:<br />

The authors are keen to emphasise (2000, 43) that<br />

‘no single style has an overwhelming advantage<br />

over any other. Each has strengths and weaknesses<br />

but the strengths may be especially important<br />

in one situation, but not in another’. They are also<br />

careful not to exaggerate the significance of personal<br />

<strong>learning</strong> <strong>styles</strong> and explicitly acknowledge that they<br />

constitute only one factor in a range of influences<br />

which include past experiences of <strong>learning</strong>, the range<br />

of opportunities available, the culture and climate<br />

for <strong>learning</strong> and the impact of the trainer/teacher,<br />

among many other factors.<br />

Moreover, it is emphasised that the LSQ should be<br />

used for personal and organisational development and<br />

not for assessment or selection, an approach which,<br />

it is argued, encourages respondents to behave<br />

honestly. Honey and Mumford also provide answers<br />

to some of the most frequently posed questions about<br />

<strong>learning</strong> <strong>styles</strong>, the most significant of which are briefly<br />

discussed here.<br />

Are there only four <strong>learning</strong> <strong>styles</strong>?<br />

The figure of four is defended because ‘they are easy<br />

to remember, they reinforce the stages people need to<br />

go through to become balanced learners and they are<br />

widely understood, accepted and used by learners…’<br />

(Honey and Mumford 2000, 19).<br />

Can <strong>learning</strong> style preferences change?<br />

Learning <strong>styles</strong> ‘are modifiable at will’ – for example,<br />

to strengthen an underdeveloped style; or ‘by a change<br />

of circumstances’ (Honey and Mumford 2000, 19) –<br />

for example, a change of job to a firm with a different<br />

<strong>learning</strong> culture.<br />

How accurate are self-perceptions?<br />

It is admitted that ‘self-perceptions can be misleading<br />

[and that] the answers are easy to fake if someone is<br />

determined to give a misleading impression’ (Honey and<br />

Mumford 2000, 20). The latter is considered less likely<br />

if people have been assured that the LSQ is a tool for<br />

personal development.<br />

Why does the LSQ allow a binary choice – tick or cross?<br />

‘To keep it simple’ (Honey and Mumford 2000, 21).<br />

This does not obviate the difficulty many people find<br />

in being forced to respond ‘Yes’ or ‘No’ to such items as<br />

‘I tend to be open about how I’m feeling’ or ‘I’m always<br />

interested to find out what people think’.<br />

Aren’t labels misleading/stereotyping?<br />

The labels ‘are a convenient oversimplification … [and]<br />

a starting point for discussion on how an individual<br />

learns. That discussion will remove any misleading<br />

judgements’ (2000, 21). This presupposes that<br />

the LSQ is always used by trainers/tutors who are<br />

knowledgeable about the strengths and limitations<br />

of the approach, who are aware of the dangers<br />

of labelling and stereotyping and who discuss the<br />

results of the LSQ individually with the learners. Indeed,<br />

elsewhere, Honey and Mumford (2000, 41) argue that<br />

a trainer needs to be ‘…adept at interpreting the<br />

questionnaire and counselling interested parties<br />

in its implications’.

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