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4 from ritual to theater and back: the efficacy ... - AAAARG.ORG

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12<br />

approaches<br />

But how can this be? On every side we see professional sports <strong>and</strong><br />

<strong><strong>the</strong>ater</strong> (not <strong>to</strong> mention <strong>the</strong> churches <strong>and</strong> synagogues) enmeshed in<br />

big-time economics. Individual athletes earn millions, <strong>and</strong> leagues sign<br />

TV contracts worth billions. Money is exchanged for admissions, salaries,<br />

media contracts, concessions, endorsements, <strong>and</strong> so forth. Billions<br />

more exchange h<strong>and</strong>s through betting. Large-scale enterprises are<br />

entirely dependent on <strong>the</strong>se activities. And, as more leisure time<br />

becomes available, we may expect a steady increase in <strong>the</strong>se expenditures.<br />

Are we <strong>the</strong>n <strong>to</strong> believe, as Huizinga does, that modern play is<br />

“decadent” because it participates so completely in <strong>the</strong> economic<br />

arrangements of society?<br />

The issue is complex. It can be unraveled only by appreciating <strong>the</strong><br />

structural elements of <strong>the</strong> performative activities. In productive work<br />

<strong>the</strong> economic arrangements determine <strong>the</strong> form of <strong>the</strong> operation. Thus<br />

a man with little money may run a small au<strong>to</strong>motive shop employing a<br />

few workers. A large corporation with millions <strong>to</strong> spend may operate<br />

an assembly line. In large parts of our life home industry has s<strong>to</strong>pped<br />

because it is more cost-efficient <strong>to</strong> mass-produce. Even when home<br />

industry makes a modest come<strong>back</strong> it is ei<strong>the</strong>r because computers<br />

secure linkups forming a network, or because individual consumers<br />

can afford <strong>to</strong> buy h<strong>and</strong>made goods. In those sec<strong>to</strong>rs where <strong>the</strong>re are<br />

both small <strong>and</strong> large manufacturers – furniture, for example – <strong>the</strong><br />

method of work, <strong>the</strong> means of assembly, <strong>and</strong> even <strong>the</strong> final product<br />

differ according <strong>to</strong> <strong>the</strong> scale of <strong>the</strong> operation. It is not simply a case of<br />

“increased efficiency” or <strong>the</strong> production of more objects. The entire<br />

operation changes its shape, what it is, according <strong>to</strong> various modes<br />

of production.<br />

Rules<br />

But <strong>the</strong> difference between s<strong>and</strong>lot <strong>and</strong> major league baseball is one of<br />

quality, not form. The same rules apply <strong>to</strong> both games. The San Francisco<br />

Giants may have better players than <strong>the</strong> Sixth Street Eagles, but <strong>the</strong><br />

Giants can’t have more players on <strong>the</strong> field <strong>and</strong> still call <strong>the</strong>ir game<br />

baseball. When <strong>the</strong> rules are changed – <strong>and</strong> sometimes <strong>the</strong>y are<br />

changed in response <strong>to</strong> economic pressures, TV has had an effect on<br />

sports – <strong>the</strong>y are usually changed all <strong>the</strong> way down <strong>the</strong> line. And when

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