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ETP ANNUAL REPORT 2011
A key achievement in 2011 is seeing lives transformed in
the Small Retailer Transformation (TUKAR) programme
which modernises traditional sundry shops. To date, 519
sundry shops across Malaysia have been modernised, with
excited retailers reporting an average 30 per cent increase
in sales. In addition, 55 workshops were transformed
under the modernization of automotive workshop (ATOM)
programme and we will continue to further expand this
initiative in 2012.
Within the 1Malaysia Mall initiative, we are making inroads
overseas as we seek to export our skills and products. We are
currently in discussions with the Chinese and Vietnamese
governments to develop malls in these two countries. We
are also exploring similar opportunities in high growth
potential countries such as India, Indonesia and Sri Lanka,
with an increasing burgeoning middle class. We are pleased
to say that the feasibility study is completed and the report
to the Government will be ready in March 2012.
Palm Oil and Rubber
To capture the growing global demand for palm oil, we
are focused on two strategic thrusts: improving upstream
productivity and downstream expansion. There are eight
EPPs to deliver RM178 billion in GNI and create 123,400 new
jobs by 2020. The increased productivity is also expected to
reduce Malaysia’s dependence on foreign labour.
In the upstream sector, yield is up 19.73 tonnes per hectare
compared to 18.03 in 2010. Oil extraction rate has also
increased from 19.7 per cent in January to an average of
20.35 per cent in 2011.
In oleo chemicals, four companies have committed some
RM1.3 billion. These include Kuala Lumpur Kepong Berhad,
Emery Oleochemicals Group, ICM Speciality Chemical Sdn
Berhad and IOI Oleochemical Industries Berhad. To develop
health-based products, Malaysia is investing some RM20
million in six clinical trials in the US, Singapore and Malaysia
seeking medical breakthroughs by using tocotrienols in
palm oil.
In the rubber industry, a dedicated lab was run at the
end of 2010; four EPPs have been identified to increase
productivity, ensuring sustainability, winning more market
share for latex gloves and introducing new rubber products.
Collectively, these four EPPs are to deliver RM28.4 billion in
incremental GNI.
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Tourism
By 2020, the Tourism NKEA will contribute to RM66.7 billion
in incremental GNI. To achieve this ambitious target, we
have identified 12 EPPs across five themes: affordable
luxury; nature adventure; family fun; events, entertainment,
spa and sports; and business tourism.
The highlights include the opening of Malaysia’s first
premium outlet; the RM150 million Johor Premium Outlet
which is a Joint Venture between Genting Group and
Simon Property Group, and MyCEB’s (Malaysia Convention
and Exhibition Bureau) success in securing 49 events with a
projected economic impact of RM780 million.
In addition, efforts to encourage investments in four-star
and five-star hotels are progressing well with more than
RM1.4 billion investments in three new hotels. KL will see
two: St. Regis Kuala Lumpur which will open its doors in
2014, and the Majestic Kuala Lumpur which will be fully
operational in December 2012. Also operational in 2012 is
the Gaya Island Resort on Pulau Gaya.
Electrical and Electronics
Our strategy is to focus on four target sub-sectors chosen
based on attractiveness in terms of growth and size
(semiconductors, light emiting diodes (LEDs), solar and
industrial electronics, and home appliances) and four
geographical clusters (Northern Corridor, Greater KL/KV,
Johor, and Sabah and Sarawak). A total of 15 EPPs, business
opportunities (including multiplier effect) and baseline
growth will contribute RM90.1 billion to GNI by 2020.
The focus for the year was in strengthening the enablers
to expedite the multiplier effects. One of the sector’s major
accomplishments is in establishing capacity building
enablers. These include wafer fab equipment refurbishment
services in Kulim, LED test and certification services in Bayan
Lepas, and industrial utilities infrastructure in Samalaju,
Sarawak. Industry players are able to leverage on these
enablers to expand their businesses.
We also focussed on structural reforms. With the intention
to ease the entry of Malaysian entrepreneurs and their
innovations further into the global marketplace, the
Malaysian Investment Development Authority (MIDA)
was corporatised and the Malaysian Productivity Centre
restructured. In addition, Agensi Inovasi Malaysia was
established to drive innovation in Malaysia, inspiring a new
generation of innovative entrepreneurs.