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Download PDF - ETP - Pemandu

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EPP 3<br />

Developing Pasar Komuniti<br />

The numerous local markets or pasar like the pasar tani, pasar<br />

malam, pasar tamu and pasar minggu that have become an<br />

integral part of our Malaysian culture are huge attractions for<br />

both locals and tourists avidly seeking out the unique offerings<br />

of these markets.<br />

The lack of suitable and strategic locations with sufficient<br />

infrastructure and facilities has resulted in many such markets<br />

operating in temporary locations (e.g. playing fields, car parks,<br />

roadsides), causing cluttered and unhygienic conditions. As<br />

such, the need for a dedicated platform for small retailers to<br />

operate is essential.<br />

The Pasar Komuniti and Pasar Karavan (PAKAR) project seeks to<br />

modernise and amalgamate the various markets into a large-sized<br />

Pasar Komuniti. By placing them under one roof in a permanent<br />

strategic location with better facilities, retailers and customers can<br />

enjoy a more appealing environment with more conducive retail<br />

conditions. The Federal Agriculture Marketing Authority (FAMA) is<br />

leading the setting up of the Pasar Komuniti with regard to site<br />

identification, refurbishment, discussions with market traders, etc.<br />

By 2020, with an investment of RM50 million, PAKAR will not only<br />

benefit the entrepreneurs and retailers but also the consumers,<br />

who will experience a convenient and comfortable shopping<br />

environment within a solid and fixed structure. This project will<br />

contribute RM3.52 billion in GNI and create 56,400 jobs. Under the<br />

management and supervision of FAMA, the retailers operating the<br />

various markets will take turns to operate at PAKAR on an agreed<br />

upon daily timetable.<br />

Facilities such as disabled-friendly features will vary from one<br />

location to the next depending on the size of land dedicated for<br />

Artist impression of Pasar Komuniti<br />

Pasar Komuniti will create a more appealing environment for customers<br />

and retailers<br />

PAKAR. Covered retail space with sufficient basic infrastructure<br />

like parking space, prayer room, management office, toilet, and<br />

playground (where applicable) is scheduled to be constructed<br />

nationwide. As such, PAKAR is also designed to provide a dual<br />

function to house community events such as sports and cultural<br />

activities.<br />

Achievements<br />

With the coordination of FAMA, local authorities and representatives<br />

of various agencies, the following 20 locations were identified for<br />

PAKAR in 2011:<br />

Exhibit 4.6<br />

A. Maran, Jengka, Pahang K. Simpang Kepayang, Bera,<br />

Pahang<br />

B. Kerteh, Terengganu L. Pekan, Pahang<br />

C. Simpang Empat, Perlis M. Kota Bahru, Kelantan<br />

D. Kuala Kedah, Kedah N. Air Lanas, Jeli, Kelantan<br />

E. Puchong, Selangor O. Grik, Kedah<br />

F. Kota Belud, Sabah P. Batu Pahat, Johor<br />

G. Manjong, Perak Q. Keningau, Sabah<br />

H. Mersing, Johor R. Permai Jaya, Miri, Sarawak<br />

I. Datin Halimah, Johor Bahru,<br />

Johor<br />

S. Baling, Kedah<br />

J. Paroi, Negeri Sembilan T. Tanjung Karang, Selangor<br />

As of December 2011, four sites in Johor (Mersing), Perak<br />

(Manjung), Pahang (Bera) and Sabah (Kota Belud) are under<br />

construction while 10 sites are pending approval by local<br />

authorities. The remaining six sites are in the process of sourcing<br />

funds. All 20 sites are scheduled to be fully operational by 2012.<br />

Moving Forward<br />

NKEA: Wholesale and Retail EPP 2 – EPP 3<br />

The 20 Pasar Komuniti sites are expected to be operational in 2012.<br />

77

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