14.12.2012 Views

Download PDF - ETP - Pemandu

Download PDF - ETP - Pemandu

Download PDF - ETP - Pemandu

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

EPP 5<br />

Developing Makan Bazaars<br />

Malaysia benefits from its multi-ethnic and multi-cultural<br />

population with a diverse and unique range of cuisine. The<br />

development of a one-stop food centre serving the best of<br />

local and international fare from street hawkers to fine dining<br />

restaurants will create an attraction for food lovers, from all over<br />

the globe.<br />

This EPP will involve an investment of RM270 million and will<br />

result in additional contribution of RM230 million to the GNI and<br />

create 4,200 new jobs by 2020.<br />

Achievements<br />

The first location for a Makan Bazaar was identified in 2011 and it is<br />

expected to be operational in 2012. With an area of approximately<br />

100,000 square feet, it can seat 3,500 diners. Since then, several<br />

sites in Kuala Lumpur, Selangor and Negeri Sembilan have been<br />

identified but only two sites are viable for this project.<br />

EPP 6<br />

Over the years, Malaysia has been performing well in the retail<br />

sector and this EPP seeks to export our retail mall development and<br />

management skills. This will be done through the establishment of<br />

1Malaysia Malls in other countries within the region.<br />

The 1Malaysia Mall will not only increase export-based GNI<br />

contributions, but also expand the market for our home-grown<br />

and Small and Medium Enterprises (SME) retail brands, providing<br />

a competitive advantage for Malaysian businesses to secure<br />

franchises for international brands and boost tourism by promoting<br />

Malaysian culture and cuisine. This also has the effect of positioning<br />

Malaysia as the country of choice for foreign brands to base their<br />

regional headquarters given the potential for quick expansion via<br />

the 1Malaysia Malls.<br />

The first two target markets identified for this EPP are Vietnam and<br />

China as many cities in these countries are still underexposed to large<br />

shopping malls. The proposed projects will see the development of<br />

more than 20 shopping malls similar to Berjaya Time Square, Suria<br />

KLCC or Mid Valley Megamall at selected locations in Vietnam and<br />

China. This EPP will result in an additional RM2.2 billion GNI and<br />

create 3,780 jobs by 2020.<br />

Achievements<br />

Developing 1Malaysia Malls<br />

On 25 July 2011, Dato’ Seri Ismail Sabri Yaakob visited the 1Malaysia<br />

Mall project sites by WCT Berhad in Vietnam. An engagement<br />

via Government-to-Government channels was made to discuss<br />

major issues that plagued two projects in Ho Chi Minh City. The<br />

successful meeting co-chaired by the Minister himself and Mr Lê<br />

Hoàng Quân, Chairman of the People’s Committee of Ho Chi Minh<br />

City, resulted in immediate actions to facilitate the land settlement<br />

issue and expedite the progress for the licensing and construction<br />

of their two projects.<br />

With limited land area available to fit the Makan Bazaar’s criteria,<br />

the Ministry of Domestic Trade, Cooperatives and Consumerism<br />

has proposed more sites on a smaller scale area under this project.<br />

Moving Forward<br />

The Makan Bazaar EPP will see a total of 10 Makan Bazaar outlets<br />

built over the next nine years in major cities in Malaysia. Besides<br />

offering a plethora of food outlets, the food centre will also<br />

provide attractions like gardens, games areas, playgrounds as well<br />

as retail outlets. Privately managed, the Makan Bazaar is designed<br />

to offer high professional standards of food quality and hygiene.<br />

On 19 October 2011, PEMANDU participated in the Joint<br />

Economic Trade Committee (JETC) co-chaired by Dato’ Sri<br />

Mustapa Mohamed, Minister of International Trade and<br />

Industry (MITI), and Mr Chen Deming, Minister of Commerce,<br />

People’s Republic of China. At the JETC, Malaysia sought<br />

China’s cooperation in assisting progress for development and<br />

operations of the existing and upcoming 1Malaysia Mall projects<br />

in China.<br />

PEMANDU and MDTCC also visited India from 12 to 23 December<br />

2011 to explore the opportunities for the establishment of the<br />

1Malaysia Mall in the country. The four cities visited were New<br />

Delhi, Hyderabad, Bangalore and Mumbai. During the visit,<br />

meetings and discussions were held with Indian developers and<br />

authorities as well as established Malaysian companies in India.<br />

Potential sites were also visited to gauge potential catchment<br />

and viability.<br />

Urbis Co. Ltd, a renowned retail consultant recommended by<br />

Malaysian retailers has been appointed to conduct a feasibility<br />

study on this project. The study will provide retail information on<br />

policy matters, guidelines and recommendations for countries,<br />

cities and sites for this EPP.<br />

Moving Forward<br />

NKEA: Wholesale and Retail EPP 4 – EPP 6<br />

The target is to have the first 1Malaysia Mall operational by 2014,<br />

and subsequently 21 malls in total by 2020. Besides China and<br />

Vietnam, we are also exploring opportunities to establish similar<br />

malls in India, Sri Lanka and Indonesia.<br />

79

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!