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Business Opportunities
Business Opportunity 1
Vitalising Putrajaya
Greater KL/KV’s rapid growth has inevitably created many
opportunities to reinvigorate Putrajaya. Putrajaya is already a
liveable city but the city lacks vitality and does not attract activity
beyond its role as the administrative capital of the nation.
Putrajaya has strong potential to achieve greater vibrancy through
these initiatives:-
1. Reshape the main boulevard – Both sides of the 4.2 km
boulevard will be enhanced with vibrant activities by having
retail shops, upscale street vendors, and food and beverage
premises which can generate foot traffic and bring life to the
city centre.
2. Leverage waterfront potential – The natural lake waterfront
will be developed to host waterfront retail and large-scale
leisure developments (e.g. water theme park).
3. Increase connectivity – Provide effective bus and rail
connections to Putrajaya from Cyberjaya and surrounding
areas.
4. Stimulate economic activity – Putrajaya needs to be more
than just a government administrative centre to attract other
economic activities. There are plans to develop a worldclass
university, to create a special economic zone with
neighbouring areas (e.g. IOI, Cyberjaya) to attract commercial
entities, and to establish partnerships with private developers
to develop land within Putrajaya.
5. Increase tourism and optimise the Putrajaya International
Convention Centre – This initiative looks at increasing the
number of events per year and also increasing the number
of visitors to events.
Much of 2011 was spent identifying relevant initiatives with the
desired impact and returns with minimal or no funding. Key
initiatives identified for next year are the development of a city
trail along the Promenade from Alamanda to Dataran Putra, the
acquiring of water taxis and additional cruise boats with dine-in
facilities, and the carrying out of a detailed feasibility study on
opportunities to increase connectivity to Putrajaya.
Putrajaya needs to be more than just a government administrative centre
NKEA: Greater Kuala Lumpur/Klang Valley EPP 9 and Business Opportunities
Business Opportunity 2
Housing
The Housing Business Opportunity was recommended by the 2010
Greater KL/KV NKEA Lab as an opportunity to capitalize on the
expected increase in population. The responsibility for provision
of housing is shared by the government and private sector.
Currently several government agencies are already involved in the
housing industry namely Kementerian Perumahan dan Kerajaan
Tempatan (KPKT) for Projek Perumahan Rakyat, Local Authorities
(PBT), State Economic Development Corporations (SEDC) and
other Government linked companies. The private sector has a
more established foothold in the housing industry. The planning
and implementation of housing projects have been continuously
tracked by the various responsible groups such as Jabatan
Perumahan Negara and the Association of House Builders.
Business Opportunity 3
Basic Water and Sewerage Services
Growing urban economies naturally create more demand for
services. Greater KL/KV needs to improve its existing water and
sewerage systems by moving away from the existing system of
fragmented and small sewerage treatment plants (STPs) in order
to ensure adequate provision of services and amenities.
The current target of this Business Opportunity is to have 91
percent of all STPs upgraded to Category 1 status by 2020. To
do this, a sewerage rehabilitation programme will be carried out
to upgrade over 300 kilometres of sewerage network. As of end
2011, four projects have been identified as quick-wins (Old Klang
Road, Kajang 2, Kelang, Shah Alam, Subang Jaya dan Petaling
Jaya, Selangor).
In addition, the Government has identified another eight
locations (Old Klang Road, Petaling Jaya, Seputeh, Kajang,
Cheras Jaya, Cheras Batu 11, Puchong, Selayang, Kelang, Kuala
Lumpur, Sepang, Petaling Jaya, Subang Shah Alam, Putrajaya and
Ampang) where the new STPs will be constructed and old ones
upgraded to Category 1. This will be completed in phases over
the next eight years.
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