2009-11 Marian University Course Catalog, fall 2010 edition

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BUS 3<strong>11</strong> 3 credits Sport Facility and Event Management See ESS 310 BUS 317 Business Internet Applications Design 3 credits Prerequisite: 101 or permission. The course will introduce students to the fundamental areas of internet website development and design using simple tools like HTML and FrontPage. This course is for all students who are interested in studying and designing personal, business, or organization web site designs. Cross-listed as MIS 317. (SPR) BUS 325 Business Creation and Development Consulting 1-3 credits Prerequisites: Summer workshop participation and permission of instructor. Business Creation and Development Consulting (“the A-Team”) is an experiential exercise which places the student in the business environment in order to add value to an existing business. This is a project-oriented experience in which students work in teams with the principal of a business to address a business problem or opportunity. This course can be repeated; only three credits can count toward the major. (SEM) BUS 330 Leadership 3 credits Prerequisite: 250. A study of the theory and practice of leadership, the most current research trends and models, as well as the basic components of leadership. (ADD) BUS 335 Promotion of Sports 3 credits A study of techniques that get sport programs noticed and respected; assessment of promotional needs and limitations: how to develop a comprehensive promotional plan. (SPR) BUS 338 Global Marketing 3 credits Prerequisite: 240. A study of world markets and the legal, economic, and cultural conditions influencing marketing abroad. Examines the marketing issues required to identify and evaluate the product, price, promotion, and distribution demands in global markets. Elements of an international marketing plan are discussed and developed. (2FE) BUS 341 Promotion 3 credits Prerequisite: 240. A study of the elements of the promotion mix from a managerial perspective. Topics include developing objectives used by firms to advance their products, promotional positioning and advertiser roles, strengths and weaknesses of advertising media and forms of publicity, roles of salespersons in personal selling, and types of sales promotion and reasons for their use. (2FO) BUS 342 Selling and Sales Management 3 credits Prerequisites: 240 and 250. A study of the management of the selling function, including sales communications, theories of motivation, ethical and legal issues in the selling profession, the organizational buying process, and the elements of personal selling. Students demonstrate individual sales proficiency through case study presentations and role plays. (2SE) BUS 344 Marketing Research 3 credits Prerequisite: 205 and 240. A study of the nature and scope of marketing research and its applications to marketing management. The course provides an overview of the primary uses of marketing research along with a review of the various tools and techniques of marketing research. The student learns how to apply the basic marketing research principles in decision making and planning through study materials and projects. (2SE) BUS 346 Marketing Management 3 credits Prerequisites: 240, 250, ECN 201, and 202, or permission. An advanced marketing course that builds upon introductory marketing principles and concepts. The course addresses the analysis of marketing opportunities, the development of marketing strategies, the management of marketing programs, and the challenges confronted in international marketing. (2SO) BUS 348 3 credits Sport Marketing and Sponsorships A comprehensive study of marketing and sponsorship as it relates to the sport industry. This course is designed to provide the sport manager with an overview of the sport industry with emphasis on: defining sport marketing principles as they apply to the sport industry; understanding consumer behavior, media relations, public relations, publicity, sales and distribution, and sponsorship within the sports world. Emphasis will be placed on practical experience conceptualizing, designing and presenting a sport marketing plan, and a sponsorship proposal packet. (FAL) BUS 350 Operations Management 3 credits Prerequisites: 205 and 250, or permission. A study of modern analytical techniques and methods employed in operations planning and control. Topics include TQM, inventory management, MRP, and JIT. (SPR) BUS 351 Human Resources Management 3 credits A study of the objectives, organization, policies, and activities in typical human resource programs and of the problems encountered in their effective administration. Topics include recruiting, selecting, placing, training, safety, health 78
employee services, wage and hours administration, labormanagement relations, and personnel research. (2SE) BUS 352 Organizational Behavior 3 credits A study of the nature of behavior in organizations as a function of the individual, the groups within which an employee interacts, and the organizational setting. Emphasis on applications of behavioral science concepts and findings to individual behavior and organizational performance. (2FO) BUS 353 Small Business Management 3 credits An introduction to the major areas of small business management and entrepreneurship. Major topics include organization and planning, financial planning, marketing functions, operational management, and accounting/taxation. (ADD) BUS 356 Principles of Real Estate 3 credits See FIN 356. (2SO) BUS 357 Principles of Risk and Insurance 3 credits See FIN 357. (2SE) BUS 358 Law in the Modern Workplace 3 credits Prerequisite: 301 or permission. A study of the multiple legal issues faced by managers in the modern workplace, beginning with a survey of basic legal terminology and institutions, followed by a discussion of employment relationships, labor unions and collective bargaining, case law impacting contemporary concerns such as ADA, ADEA, FMLA, OSHA worker’s compensation, Title VII of the Civil Rights Act, employment at will, wrongful termination and reduction-inforce, workplace violence, risk analysis and insurance coverage, unfair competition issues, privacy and the electronic workplace, preventative law and compliance policies, alien workers, and the Foreign Corrupt Practices Act. (2FO) BUS 360 Co-op/Internship in Business 1-6 credits Prerequisites: Departmental permission and junior or senior class standing. Students work in supervised public or private industry positions related to their specific areas of study in either an internship or co-op status. Positions are expected to be at least at the managerial trainee level. Placements may or may not be paid positions. Students are evaluated both by their supervisor on the job and by means of a paper submitted as an end-of-course project to the monitoring faculty. A minimum of 60 hours of actual work experience is required for each credit earned. The course may be repeated in subsequent semesters for an accumulated total of six credits. Co-op and internship credits do not count toward the credits required in the major. Graded S/U. (SEM) BUS 361 Employee Training and Development 3 credits Prerequisite: 250. A study of the interrelatedness of lifelong learning, training needs and methods, and career development for today’s employees. Emphasis includes adult learning theory, training concepts and program development, and career progression through effective planning, curriculum design, needs assessment, transfer-of-learning, and performance appraisal systems. (2FE) BUS 362 Compensation and Benefit Management 3 credits Prerequisite: 250. This course places emphasis on applications, concepts, management and theory of pay practices, benefit programs, and human capital costeffectiveness. The course concludes with an introduction to human resource auditing. (2SO) BUS 365 Service Learning 1-3 credits Prerequisites: Junior/senior business major; faculty permission. The Service Learning in Business Program is designed to give on-the-job educational experiences with not-for-profit organizations to qualified students majoring in the business department or minoring in business creation and development. This introduction to practical, supervised work experience is related to the student’s area of study. Placement is arranged after application and approval by the department faculty. The student and employer give periodic reports and evaluations. The not-for-profit organizations have no financial commitments to the students. A minimum of 180 hours of actual work experience is required to earn three credits. Credits earned in this course are not included in the 40-credit limit in the student’s major. Graded S/U. (SEM) BUS 370 The Nonprofit Organization 3 credits Prerequisite: 101. This course examines the origins and history of nonprofit organizations in the United States and the global environment, provides a perspective and a sense of the magnitude and scope of the nonprofit sector, and explores its relationships with traditional business and with government. The course addresses social, political, economic, cultural and ideological issues, and outlines and analyzes types and characteristics of nonprofits and projections for the future. Classes include lectures, discussions, team project meetings, and guest speakers. (2SO) BUS 371 Nonprofit Financial Management 3 credits Prerequisite: ACC 210. Through a general survey of the field of nonprofit financial management, students acquire an understanding of and appreciation for supervisory level financial functions in nonprofit organizations. All major 79
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VISION STATEMENT Provide an educati
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University Calendar 2010-2011 FIRST
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German-Catholic residents of southe
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Fisher Hall - In 1909, Carl Fisher
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Undergraduate Admission Marian Univ
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Advanced Study for High School Stud
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Financial Aid Marian University wan
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Fine Arts Talent Scholarships, up t
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Student Affairs Orientation Student
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International Student Advising The
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General Education Program A Marian
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Graduation Requirements—Bachelor
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ASSOCIATE DEGREE • 64 CREDITS A.
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Page 65 and 66: Catalog of Courses An alphabetical
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Page 69 and 70: ART 105 Ceramics I 3 credits Introd
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Page 73 and 74: BIO 226 General Human Physiology 5
Page 75 and 76: BIO 374 Vertebrate Biology 3 credit
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Page 83 and 84: CHE 380, 480 Special Topics in Chem
Page 85 and 86: COM 353 Prophetic Social Criticism
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Page 97 and 98: ENV 171 Introduction to Environment
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SPA 315 History and Culture of Spai
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THL 104 The Creed 1 credit An explo
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Islam, with comparisons to Christia
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PEOPLE BOARD OF TRUSTEES 2009-2010
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ACADEMIC AFFAIRS William B. Harting
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David K. Roberts (1978-) Head Coach
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INSTITUTIONAL ADVANCEMENT AND ALUMN
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“REBUILD MY CHURCH” Mark Erdosy
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Christine Squier (2000-) Director,
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Faye D. Plascak-Craig (1983-) Direc
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Associate Professor of Biology A.B.
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Director of Administrative Systems
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G GENERAL EDUCATION PROGRAM .......
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2009-11 Marian University Course Catalog, fall 2010 edition

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