LOCAL ECONOMIC DEVELOPMENT PLAN FOR TBILISI ... - LED

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3. Identification of competitive advantages of Tbilisi economy 3.1. Identification of city products The first part of the assessment includes a list of products, services and goods offered by companies and institutions in Tbilisi. In order to estimate their attractiveness the following criteria have been chosen that are the most significant in the present situation of Tbilisi: • Market growth potential • Product growth potential • Job creation potential • Tbilisi specific advantages. While selecting these criteria we mainly focused on: Market growth potential: The likeliness of the market to grow has the impact on future opportunities for product development, geographical expansion and securing sufficient income to make the industry self-sustainable. Investments in rising markets are promising in terms of future growth of employment rates and of the number of developing companies cooperating with the industry. Product growth potential: Growth potential is one of the most critical factors in product analysis since high-growth industries tend to yield higher profits, more workplaces and higher wages. This is why it should be carefully analyzed, taking into particular consideration its future perspectives, crucial resources and international market assessment. Job creation potential: Market’s capability of creating high levels of employment in short to medium term. Tbilisi specific advantages: Tbilisi’s competitive advantages allowing the product market to develop and contribute back to the city’s growth. Over twenty products were evaluated. The final opinion was based on the number of points assigned to an individual product. The products that were least attractive according to a given criterion received zero points, medium attractiveness was rewarded with one point and the high one – with two points. 29
Table 3-1 City of Tbilisi products evaluation Product market growth potential product growth potential job creation potential Tbilisi unique adventage Score Primary and secondary education 1 1 1 1 4 Higher education 1 1 1 2 5 Vocational trainings 1 1 1 0 3 Hospital and health care services 0 0 1 1 2 Public administration 0 0 0 0 0 Social services 1 1 1 0 3 Finacial services 1 1 1 1 4 Advisory and consulting 2 1 1 1 5 IT services 2 2 2 1 7 Media products and services 2 2 1 1 6 Design services 1 1 1 1 4 Telecomunication services 2 2 2 1 7 transportation and logistic 2 2 2 1 7 Retail trade 2 2 1 1 6 Wholesale trade 1 1 1 1 4 Storage and confection 1 1 1 1 4 Constructions 2 2 1 1 6 Industrial products 0 Mashinery and equipment 1 1 1 0 3 Cosmetics and pharmaceutics 2 1 1 0 4 Oil products 0 1 1 0 2 Textail, aparel and cloths 0 0 0 0 0 Aviation products 0 0 0 0 0 Timber products 1 1 0 0 2 Building materials 1 1 1 0 3 Conferences and trainings 2 2 2 1 7 Trade fairs and shows 1 1 1 1 4 Historical monuments and city architecture 0 0 0 1 1 Hotels, motels and private accommodation 1 1 2 1 5 Restaurants and clubs 2 2 2 2 8 Galleries, museums and theatres 1 1 1 2 5 Georgian music and dances 1 1 1 2 5 Cultural and sport events 1 1 1 2 5 Recreational tourism 2 2 2 2 8 Heritage tourism 2 2 2 2 8 Business tourism 2 2 2 1 7 Spa and wellness 2 2 1 0 5 Space for offices 2 2 2 1 7 Housing - flats, apartments and houses 2 2 2 1 7 Industrial estate 1 1 2 1 5 Georgian food 0 0 1 2 3 Georgian vine 1 1 1 2 5 Mineral waters 1 1 1 1 4 30
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TABLE OF CONTENTS Local Economy Ass
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CHARTS TABLES
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Report This report includes the
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Tbilisi in region The capital of Ge
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City of Tbilisi. By January 1, 2006
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1876 1897 1922 1926 1959 1979 1989
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The demographic changes observed du
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Analyzing the first indicator measu
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The number of women increased sligh
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Unemployment changes can be analyze
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This indicator measures the average
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The basic measure of the quality of
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There have been two different perio
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The demographic changes are primari
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In thds of students Public universi
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2005 Tbilisi Saburtalo- Vake Isani-
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More careful observation of the tre
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2000 2001 2002 2003 2004 2005 Entit
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Years Of which by: Total investment
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Georgian exports are partially conc
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Railroad Motovehicles Marine Air To
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Key conclusions on the economic per
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Population: 142,893,540 Age structu
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Population: 46,710,816 (July 2006 e
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state for pipelines and trade. The
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Population: 5,213,898 (July 2006 es
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Population: 7,320,815 (July 2006 es
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140 130 120 110 100 90 80 1995 1996
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190 180 170 160 150 140 130 120 110
Page 60 and 61: Turnover in mnl GEL 8 000 7 000 6 0
Page 62 and 63: Year Quarter Georgia - total City o
Page 64 and 65: 100% Employment in enterprises sphe
Page 66 and 67: Ascending rank Minimum Maximum Mean
Page 68 and 69: in mln GEL 1998 1999 2000 2001 2002
Page 70 and 71: In addition to being the leading gl
Page 72 and 73: STRENGTHS • State and economy ref
Page 74 and 75: Good outcomes reflecting the satisf
Page 76 and 77: albumonous substances, modified dri
Page 78 and 79: . (In thousand of tons, unless oth
Page 80 and 81: of which: Year of which: of which:
Page 82 and 83: LOCAL ECONOMIC DEVELOPMENT PLAN FOR
Page 84 and 85: CHARTS Chart 1-1 Population in Geor
Page 86 and 87: Report City of Tbilisi Competitiven
Page 88 and 89: 1.2. Tbilisi in Georgian economy On
Page 90 and 91: Economic active population Table 1-
Page 92 and 93: Chart 1-3 Employment in Georgia and
Page 94 and 95: Turnover In business sector Table 1
Page 96 and 97: Chart 1-7 Earnings in business sect
Page 98 and 99: Chart 1-10 Comparative analysis of
Page 100 and 101: Different factors influence the cit
Page 102 and 103: The assessment results are presente
Page 104 and 105: City of Batumi Chart 2-3 City of Ba
Page 106 and 107: While assessing Tbilisi competitive
Page 108 and 109: Chart 2-5 City of Tbilisi in the re
Page 112 and 113: On the basis of this assessment the
Page 114 and 115: application of new technologies. Th
Page 116 and 117: Transportation cluster. Table 3-5 T
Page 118 and 119: Creative cluster Table 3-7 Creative
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Page 122 and 123: CHARTS
Page 124 and 125: In order to strengthen the foundati
Page 126 and 127: the rest of the country. In each of
Page 128 and 129: Earnings in Tbilisi in business sec
Page 130 and 131: Construction turnover in Georgia in
Page 132 and 133: 1 000 800 600 400 Comparative analy
Page 134 and 135: Trade turnover in Georgia in mln GE
Page 136 and 137: 6000,0 5000,0 4000,0 3000,0 2000,0
Page 138 and 139: Industry turnover in Georgia in mln
Page 140 and 141: 3000,0 2000,0 1000,0 Comparative an
Page 142 and 143: It is of key importance for the cit
Page 144 and 145: One of the elements of the process
Page 146 and 147: Companies opinion about their indus
Page 148 and 149: Last year almost half of the survey
Page 150 and 151: Most companies operating in the tou
Page 152 and 153: Next year 82% of the surveyed compa
Page 154 and 155: Score Sightseeing paths 27 Access t
Page 156 and 157: Such immanent feature of Tbilisi sp
Page 158 and 159: Law project on “privatization of
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example, construction of “Tsavkis
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number of micro bus taxis (“marsh
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As a result of social and economic
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Alternative Strategy implementation
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Marketing Tbilisi livable city and
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Survey how economy is developing, w
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When creating long-lasting mechanis
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.
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• • • -
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-
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Tourism development projects Touri
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Tourism development projects Touri
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− − • • • •
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- -
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- - - -
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LOCAL ECONOMIC DEVELOPMENT PLAN FOR
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CHARTS Chart 2-1 City strategy stru
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1. Strategic management framework a
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2. Integration of strategic managem
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On that common basis the city manag
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managerial, to take action based on
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3. Strategy implementation methodol
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3.2. Process of writing the Corpora
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3.3. Methodology of updating the Co
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Phase IV The announcement of the li
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4. Strategy implementation tools 21
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4.1. Corporate City Development Pla
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4.3. Programs card Program : Goal :
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4.4. Projects card Project Title: L
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III. Project identification 3.1. De
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5.3. Detailed budget tasks task des
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5. Appendix - Directive of the Mayo
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1. STRUCTURING TEAMS DEALING WITH T
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3. METHODOLOGY OF UPDATING THE LOCA
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COMPETENCE DISTRIBUTION IN THE PROC
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5. CRITERIA OF SELECTING PROJECTS F
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TABLE OF CONTENTS Introduction ....
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CHARTS Chart 1-1 Tbilisi in the reg
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1. Cities matter 1.1. Cities are ke
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Due to the overlapping effects of r
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Cities combine diversity - of popul
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While assessing the present conditi
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These and other important issues sh
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Financing business - such initiativ
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City of Kutaisi Chart 2-1 City of K
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3. New dimension of city policies (
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The clusters have been assessed in
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Creative cluster The support for th
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From the city’s economic policy p
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3.5.2. Spatial structure Such imman
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The results of the 25 April earthqu
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As for the mass and wholesale large
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4. Tbilisi economy Tbilisi is on th
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Employment in business sector in Tb
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4.4. Turnover in business sector Tu
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4.5. Earnings Earnings in business
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4.6. General data of external trade
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4.7. Key industries of Tbilisi econ
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Trade Chart 4-7 Turnover and employ
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A thorough analysis of the tourist,
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5. Vision TBILISI offers wide range
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6. Strategic directions • Booming
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• Time for business. Time for bus
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• A place to live. The main objec
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• The hospitable city. Culture an
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• People empower Tbilisi. This di
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7. Strategy implementation An impor
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Phase four - preparing the Plan doc
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LOCAL ECONOMIC DEVELOPMENT PLAN FOR
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TABLES Table 5-1 Tbilisi booming re
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On its way to becoming a regional c
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investments in such areas as teleco
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Tiflis in 1872. In 1883 this railwa
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Nowadays this second direction of t
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3. Vision for Tbilisi Economic futu
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5. Strategy implementation 5.1. Tbi
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PROGRAM You can serves the region f
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5.2. Time for business in Tbilisi a
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We build digital platform for our b
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If you want to buy land to build yo
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5.3. Tbilisi place to live action p
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PROGRAM Our neighborhoo d (ezo) Gre
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Table 5-4 Tbilisi hospitable city -
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5.5. People empower Tbilisi action
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PROGRAM Jobs for all How to upgrade
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6. Strategy implementation principl
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LOCAL ECONOMIC DEVELOPMENT PLAN FOR TBILISI ... - LED

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