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WHEREAS - Watsonville California

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Action Plan Implementation<br />

2009-2011<br />

Goal I: Sustainable Economic Development<br />

Objective 1: Downtown Revitalization<br />

1. Storefront (Façade) Improvement Program<br />

2. Continuation of Downtown Streetscape Improvement Plan<br />

3. Development of temporary downtown greenspace of vacant private property<br />

4. Continued implementation of Stoesser Alley Master Plan<br />

Objective 2: Job Creation & Workforce Skill Development<br />

5. Marketing of Enterprise Zone<br />

6. Expansion of Enterprise Zone<br />

7. Work with Cabrillo College and Vocational Training<br />

8. Partnership with UCSC-Economic Development of Green Job/Agriculture Recruitment<br />

and Partnership<br />

9. Guaranteed Loan Program for businesses<br />

10. Evaluate Lost Retail Sales and potential business gaps<br />

11. Business Outreach Program<br />

12. Develop Data & Resources for Industrial Property/Business<br />

13. Evaluate Economic Gardening Program<br />

Objective 3: Better Use of Underutilized Land & Other Development Opportunities for<br />

Industrial and Commercial Development<br />

14. Manabe Ow Specific Plan, Master EIR and Development Agreement<br />

15. Construction of Auto Center Drive Improvements<br />

16. Highway 152 Interchange<br />

17. Manabe Ow Wetlands Restoration – Final Phase<br />

1. Secure Our Schools<br />

2. Safe Routes to School<br />

3. Vocational Training Facility<br />

Goal II: Educational Attainment

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