Business Communication - McGraw-Hill Books

ManagementInternational EditionNEWInternational EditionNEWNEW BUSINESS MENTOR 20077th EditionBy Jeffry A. Timmons, Babson College2007 (April 2006)ISBN-13: 978-0-07-310283-2 / MHID: 0-07-310283-0ISBN-13: 978-0-07-110856-0 / MHID: 0-07-110856-4[IE with OLC and Premium Card]It’s your business. You want it to grow. Now there’s a tool tohelp you. With the assistance of The New Business Mentor -asuite of powerful business assessment and planning tools- theprocess of growing your business just got easier... and smarter.The New Business Mentor empowers you to learn in a way thatmeets your unique needs and preferences. You can choose tohave your personal business mentor guide you through the assessmentand planning tools or explore the CD-ROM on yourown. Either way, you’ll have access to outstanding resourcesand solutions that inspire you to follow your entrepreneurialdreams.NEW TO THIS EDITION• Better prepare yourself and your business for success. The BusinessMentor provides the tools you need to:-Assess your business needs.-Evaluate the feasibility of your business venture.-Develop a plan for starting, operating, or growing your business.-Prepare financial projections for determining feasibility, planning andfinancing.-Learn more about successful business strategies.• Access the information you need with The Business Mentor’s powerfulfeatures.-Easy-to-use templates, in step-by-step Q&A format, to build a feasibilityor business plan.-Microsoft Excel spreadsheets to generate reports for financial feasibility,start-up costs, financial ratios, budget assumptions and monthly cashflow.-A personal, business mentor to guide you through the planning process,challenge your thinking and direct you to resources and solutions.-A Mentor’s Office that contains all of the CD-ROM’s resources in oneeasy-to-access location. Search the glossary, find a valuable resourceor a sample business plan, watch a video of an entrepreneur’s successstory... and more.FEATURES• The New Business Mentor is based on the curriculum and experienceof the Kauffman Foundation’s renowned FastTrac program, whichhas provided training to tens of thousands of entrepreneurs and is thewinner of the 1998 U.S. Small Business Administration’s Vision 2000Models of Excellence Award for Entrepreneurial Education. Both TheNew Business Mentor and FastTrac program are supported by theEwing Marion Kauffman Foundation.• Follow The New Business Mentor’s simple Question & Answerformatted templates to build, save and print a comprehensive businessplan or feasibility plan. Helpful links direct you to value-added informationabout specific topics, including relevant resources, sample businessand feasibility plans, interactive stories from successful entrepreneursand more.NEW VENTURE CREATIONEntrepreneurship for the 21st Century, 7th EditionBy Jeffry A. Timmons, Babson College2007 (March 2006) / 704 pagesISBN-13: 978-0-07-310279-5 / MHID: 0-07-310279-2ISBN-13: 978-0-07-328591-7 / MHID: 0-07-328591-9(with OLC Access Card)ISBN-13: 978-0-07-125438-0 / MHID: 0-07-125438-2 [IE]Website: http://www.mhhe.com/timmons7eThis new 7th Edition of New Venture Creation: Entrepreneurshipfor the 21st Century, is the most heavily revised edition since itsexistence, yet it still maintains the market defining “TimmonsModel of the Entrepreneurial Process.” As always, Timmons& Spinelli cover the process of getting a new venture started,growing the venture, and successfully harvesting it. Throughtext, case studies, and hands-on exercises, this how-to textguides students in discovering the concepts of entrepreneurshipand the competencies, skills, tools, and experience to equipstudents to successfully launch a new venture and recognizeentrepreneurial opportunities. The authors recognize that thereis no substitute for actually starting a company, but believe thatit is possible to expose students to many of the vital issues andimmerse them in key learning experiences.NEW TO THIS EDITION• The Timmons Model of the Entrepreneurial Process has been updatedto include the addition of social, economic, and a hot research topicon environmental sustainability factors.• Eight new cases and two revised cases have been included to capturethe dynamic ups and downs new firms experience over an extendedperiod of time. New cases include October Sky, Indulgence Spa Products,Newland Medical Technologies, Lightwave Technologies, ForteVentures, The Case of the Bank Loan, Jim Poss, and Maclean Palmer.• New Chapter 17, The Family as Enterprise, outlines the significanteconomic and entrepreneurial contribution families make to communitiesand countries worldwide, and examines the different rolesfamilies play in the entrepreneurial process. The chapter describes theSix Dimensions for Family Enterprising, and provides a model to assessa family’s relative mindset for enterprising, and to identify key issuesfor family dialogue.• New Test Bank! This is the first time that a test bank is offered as partof the instructor supplement package for this text and includes true false,multiple choice, short answer, fill-in-the-blank and essay questions.• New Excel financial planning model has been added online atwww.mhhe.com/timmons7e, which can be a time saving tool forentrepreneurs evaluating or planning a venture. This tool can be usedand modified to develop financial projections for the income statement,balance sheet and case flow statement and save entrepreneurs dozens,if not hundreds of hours.• New Chapter 1, The Entrepreneurial Mind: Crafting a PersonalEntrepreneurial Strategy, combines content previously found in Ch.7 and 20 based on reviewer feedback. This revised chapter looks atthe founder/lead entrepreneur through a zoom lens. What is uniqueabout the entrepreneurial mind-set? What do successful entrepreneursdo? How do they think and act? What are their attitudes and values?How do they lead? What are their strategies and practices? This chapterincludes a new section on Entrepreneurial Reasoning that captures theoutside-the-box creative and inventive thinking of entrepreneurship.There is an updated and broader discussion and data on the importanceof women and minorities in the entrepreneurial economy.103HED 2007 Management.indd 10310/5/2006 1:24:27 PM