10.07.2015 Views

Business Communication - McGraw-Hill Books

Business Communication - McGraw-Hill Books

Business Communication - McGraw-Hill Books

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

ManagementInternational EditionMANAGING THE GLOBAL CORPORATIONCase Studies in Strategy and Management, 2nd EditionBy Jose De La Torre, University of California and Yves L Doz, Inseadand Timothy Devinney, Australian Graduate School of Management,University of New South Wales2001 / 608 pagesISBN-13: 978-0-07-234798-2 / MHID: 0-07-234798-8 (Out of Print)ISBN-13: 978-0-07-118110-5 / MHID: 0-07-118110-5 [IE]Website: www.mhhe.com/moreCONTENTSSection I Introduction Section II Global Competitive Strategies inTransition Unit 1. From International to Global Competition Unit 2.Competitive Moves in Global/Local Industries Unit 3 Global Competitionin Fragmented Sectors Unit 4 Global Expansion in Service IndustriesUnit 5 Global Strategy in Smaller and/or Entrepreneurial Firms SectionIII Managing the Globalization Process Unit 6 The Need for CompetitiveInnovation and Protection Unit 7 Dealing with Governments asCustomers and Partners Unit 8 Entry Strategies and Political Risks Unit9 Alliances, Partnerships and Acquisitions Unit 10 Network OrganizationsSection IV. Managing Global Operations Unit 11 Managing theGlobal Marketing Function Unit 12 Managing the Global Finance FunctionUnit 13 Managing the Global Manufacturing, Logistics and PlantLocation Unit 14 Managing Research, Knowledge and New ProductDevelopment Unit 15 Managing People in the Global Economy SectionV Organization and Strategic Redirection<strong>Business</strong> and Societyand is known for its inclusion of historical background. Eachchapter has three elements; (1) a beginning story to illustratecentral themes, (2) explanatory text, and (3) a case study invitingdebate about events related to the subject area. One of the mostcomplete on the market, the 10th Edition of <strong>Business</strong>, Governmentand Society not only covers the stakeholder theory, butalso covers a total of four theoretical models for analyzing theactions and duties of corporations.CONTENTSChapter 1: The Study of <strong>Business</strong>, Government, and Society Chapter2: The Dynamic Environment Chapter 3: <strong>Business</strong> Power Chapter 4:Critics of <strong>Business</strong> Chapter 5: Corporate Social Responsibility Chapter 6:Implementing Social Responsibility Chapter 7: <strong>Business</strong> Ethics Chapter8: Making Ethical Decisions in <strong>Business</strong> Chapter 9: <strong>Business</strong> in PoliticsChapter 10: Federal Regulation of <strong>Business</strong> Chapter 11: ReformingRegulation Chapter 12: Multinational Corporations and Trade Chapter13: Globalization Chapter 14: Industrial Pollution and EnvironmentalPolicy Chapter 15: Managing Environmental Quality Chapter 16:Consumerism Chapter 17: The Changing Workplace Chapter 18: CivilRights at Work Chapter 19: Corporate Governance Index Case ListingChapter 2: The American Fur Company Chapter 3: John D. Rockefellerand the Standard Oil Trust Chapter 4: A Campaign against KFC Corporation(New) Chapter 5: The Jack Welch Era at General Electric Chapter6: Marc Kasky versus Nike, Inc. (New) Chapter 7: The Trial of MarthaStewart (New) Chapter 8: Short Incidents for Ethical Reasoning Chapter8: HCA-The Healthcare Company Chapter 9: Westar Goes to Washington(New) Chapter 10: The FDA and Tobacco Regulation Chapter11: Microsoft Corporation and Antitrust Chapter 12: Union CarbideCorporation and Bhopal Chapter 13: The World Trade Organizationand Its Critics Chapter 14: Owls, Loggers, and Old-Growth ForestsChapter 15: Johns Manville Corporation and the Asbestos NightmareChapter 16: Advertising Alcohol Chapter 17: Workplace Drug TestingChapter 18: Adarand vs. Pena Chapter 19: Cendant Shareholders AttackExecutive Pay (New)NEWBUSINESS AND SOCIETYCorporate Strategy, Public Policy and Ethics,12th EditionBy Anne Lawrence, San Jose State University, James Weber,Duquesne University and James Post, Boston University2008 (February 2007) / 608 pagesISBN-13: 978-0-07-353017-8 / MHID: 0-07-353017-4ISBN-13: 978-0-07-110102-8 / MHID: 0-07-110102-0 [IE]Website: http://www.mhhe.com/lawrence12e(Details unavailable at press time)International EditionBUSINESS, GOVERNMENT AND SOCIETYA Managerial Perspective, 11th EditionBy George A. Steiner and John F. Steiner of University of California- Los Angeles2006 / 656 pagesISBN-13: 978-0-07-299442-1 / MHID: 0-07-299442-8ISBN-13: 978-0-07-111665-7 / MHID: 0-07-111665-6 [IE]Website: http://www.mhhe.com/steiner11e<strong>Business</strong>, Government and Society, by Steiner and Steiner, wasone of the very first books in this course area and has benefitedgreatly from the reputation of its authors. George Steiner, thefather in this father-and-son team, is one of the pioneers in thefield. The text includes coverage of all the distinct content areasLEADING CORPORATE CITIZENS2nd EditionBy Sandra Waddock, Boston College2006 / 480 pagesISBN-13: 978-0-07-287949-0 / MHID: 0-07-287949-1Leading Corporate Citizens, Second Edition, explores the insight,vision, values, and learning that it takes to add enough valuesto a company so that it becomes a leading corporate citizen.This innovative text operates at three levels of leadership:individual, organizational, and societal. The premise is thatbusinesses operate successfully in society when they respectand are responsible to stakeholders, a balance is needed amongsectors in society and with nature, and that vision and valuescan result in distinctive competencies that lead to value-addedfor companies of the 21st century.CONTENTSPart 1—A Context for Leading Corporate Citizens 1. Leading CorporateCitizenship: Vision, Values, Value Added 2. The Three Spheres ofHuman Civilization Part 2—Leading Corporate Citizens with Vision,Values, and Value Added 3. Personal and Organizational Vision 4.Values in Management Practice: Operating with Integrity 5. ValueAdded: The Impact of Vision and Values 6. Stakeholders: The RelationshipKey Part 3—Leading Corporate Citizens and their Stakeholders7. Managing Corporate Responsibility and Corporate Citizenship 8.Investment and Assessment for Corporate Citizenship 9. Sustainabilityand the Global Village Part 4—Leading Corporate Citizens into theFuture 10. Global Standards – Global Village 11. Values Added: GlobalFutures 12. Leading Global Futures: The Emerging Paradigm of LeadingCorporate Citizenship87HED 2007 Management.indd 8710/5/2006 1:24:23 PM

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!