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Business Communication - McGraw-Hill Books

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Managementplace in 2001-2004. The section on the European Union in Chapter 8has been revised to reflect the fact that ten more member states wereadmitted on May 1st, 2004. At several places in the book, there is extendeddiscussion of the outsourcing of service activities, from softwaretesting and diagnosis of MRI scans to telephone call centers and billingfunctions, to developing nations such as India and the implications ofthis development for international business are explored.• The Focus on Managerial Implications sections at the end of eachof the theory and foundation chapters in Parts One, Two and Threeexplain how theory translates to practice.• Country Focus boxes provide background on the political, economic,social or cultural aspects of countries grappling with an internationalbusiness issue, raising students’ awareness of how national and geographicdifferences affect the conduct of international business.• Management Focus boxes provide lively illustrations of the relevanceof chapter material for the practice of international business.CONTENTSPart 1 Introduction and Overview. Chp. 1 Globalization. Part 2 CountyFactors. Chp. 2 National Differences in Political Economy. Chp. 3Differences in Culture. Chp. 4 Ethics in International <strong>Business</strong>. [Cases:Nike: The Sweatshop Debate/Qualcomm’s Chinese Odyssey/Etch-a-Sketch Ethics] Part 3 The Global Trader and Investment Environment.Chp. 5 International Trade Theory. Chp. 6 The Political Economy ofInternational Trade. Chp. 7 Foreign Direct Investment. Chp. 8 The PoliticalEconomy of Foreign Direct Investment. Chp. 9 Regional EconomicIntegration.[Cases: Agricultural Subsidies and Development / Boeingversus Airbus: Two Decades of Trade Disputes/The Politics of Trade inSteel/ Dixon Ticonderoga: Victim of Globalization?/ Drug Developmentin the European Union] Part 4 The Global Monetary System. Chp. 10The Foreign Exchange Market. Chp. 11 The International MonetarySystem. [Cases: The Tragedy of the Congo/ The Russian Ruble Crisisand Its Aftermath] Part 5 The Strategy and Structure of International<strong>Business</strong>. Chp. 12 The Strategy of International <strong>Business</strong>. Chp. 13 TheOrganization Of International <strong>Business</strong>. Chp. 14 Entry Strategy andStrategic Alliances. [Cases: 3M in the New Millennium: Innovations andGlobalization/ Restructuring Exide/Toyata; The Rise of a Global Corporation]Part 6 <strong>Business</strong> Operations. Chp. 15 Exporting, Importing, andCountertrade. Chp. 16 Global Production, Outsourcing, and logistics.Chp. 17 Global Marketing and R&D. Chp. 18 Global Human ResourceManagement. Chp. 19 Accounting in the International <strong>Business</strong>. Chp.20 Financial Management in the International <strong>Business</strong>[Cases: Procter& Gamble in Japan/Merrill Lynch in Japan/ Starbucks Corporation:Competing in a Global Market]International EditionINTERNATIONAL BUSINESS10th EditionBy Donald Ball and Wendell H. McCulloch of California StateUniversity—Long Beach, Michael Geringer, California PolytechnicState University - San Luis Obispo, Paul L. Frantz, California StateUniversity—Long Beach and Michael S. Minor, University of TexasPan American2006ISBN-13: 978-0-07-310576-5 / MHID: 0-07-310576-7(with OLC/Premium Content and CESIM)ISBN-13: 978-0-07-111556-8 / MHID: 0-07-111556-0[IE with OLC/Premium Content and CESIM]Website: http://www.mhhe.com/ball10eInternational <strong>Business</strong>: The Challenge of Global Competition,10th Edition, by Ball, McCulloch, Frantz, Geringer, and Minorcontinues to be the most objective and thorough treatment of International<strong>Business</strong> available for students. Enriched with maps,photos, and the most up-to-date world data, this text boasts thecollective expertise of five authors with firsthand internationalbusiness experience, specializing in international management,finance, law, global strategy, and marketing--a claim no othertext can make. Only Ball, McCulloch, Frantz, Geringer, andMinor can offer a complete view of International <strong>Business</strong> asdiverse as the backgrounds of business students.CONTENTSPart I: The Nature of International <strong>Business</strong> 1. The Rapid Changeof International <strong>Business</strong> 2. International Trade and Foreign DirectInvestment 3. Theories of International Trade and Investment Part II:Cooperation Among Nations 4. Dynamics of International Institutions5. Understanding the International Monetary System Part III: InternationalEnvironmental Forces 6. Cultural Forces 7. Natural Resourcesand Environmental Sustainability 8. Economic and SocioeconomicForces 9. Political Forces 10. Legal Forces 11. Financial Forces 12. LaborForces Part IV: The Organizational Environment 13. InternationalCompetitive Strategy 14. Assessing and Analyzing Markets 15. EntryModes 16. Export and Import Practices 17. Marketing Internationally 18.Organizational Design and Control 19. Human Resource Management20. Financial Management 21. Global Supply Chain ManagementInternational EditionGLOBAL BUSINESS TODAY4th EditionBy Charles W. L. <strong>Hill</strong>, University of Washington2006 / 640 pagesISBN-13: 978-0-07-319175-1 / MHID: 0-07-319175-2(with CD and OLC Premium Card)ISBN-13: 978-0-07-111807-1 / MHID: 0-07-111807-1[IE with CD and OLC]Website: http://www.mhhe.com/hillGBT4eCharles <strong>Hill</strong>’s Global <strong>Business</strong> Today, 4e (GBT) has becomean established text in the International <strong>Business</strong> market for itsexcellent but concise coverage of the key global issues includingthe cultural context for global business, cross-border tradeand investment, the global monetary system and competitionin the global environment. GBT’s concise chapters give a generalintroduction to international business – emphasizing theenvironmental factors, with less coverage of operations. Charles<strong>Hill</strong> is renowned for his attention to research trends and thatis evident in Global <strong>Business</strong> Today, 4e through a variety ofreal world examples and cases from small, medium, and largecompanies throughout the worldCONTENTSPart One Globalization Chapter 1 Globalization Part Two Country DifferencesChapter 2 National Differences in Political Economy Chapter3 Differences in Culture Chapter 4 Ethics in International <strong>Business</strong> PartThree Cross-Border Trade and Investment Chapter 5 InternationalTrade Theory Chapter 6 The Political Economy of International TradeChapter 7 Foreign Direct Investment Chapter 8 Regional EconomicIntegration Part Four Global Money System Chapter 9 The ForeignExchange Market Chapter 10 The International Monetary System PartFive Competing in a Global Marketplace Chapter 11 The Strategy ofInternational <strong>Business</strong> Chapter 12 Entering Foreign Markets Chapter 13Exporting, Importing, and Countertrade Chapter 14 Global Production,Outsourcing, and Logistics Chapter 15 Global Marketing and R & DChapter 16 Global Human Resource Management82HED 2007 Management.indd 8210/5/2006 1:24:22 PM

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