10.07.2015 Views

Business Communication - McGraw-Hill Books

Business Communication - McGraw-Hill Books

Business Communication - McGraw-Hill Books

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

Management Information SystemsCases: 1. Tektronix, Inc.: Global ERP Implementation. 2. BAE AutomatedSystems: Denver International Airport Bag gage-Handling System (A).3. Cisco Systems Ar chi tec ture: ERP and Web-Enabled IT. 4. GeneralDynamics and Com put er Sciences Corporation: Outsourcing the ISFunction (A). Concluding Thoughts. Case: 1. Merrill Lynch: IntegratedChoice (Condensed)Computers In Society /Computer EthicsNEWKnowledge ManagementInternational EditionMEASURING AND MANAGING KNOWL EDGEby Tom Housel and Arthur Bell2001 / 176 pagesISBN-13: 978-0-07-229771-3 / MHID: 0-07-229771-9(Out-of-Print)ISBN-13: 978-0-07-118119-8 / MHID: 0-07-118119-9 [IE]CONTENTS1. The Parameters of Knowl edge Management. 2. The Knowledge-basedEconomy. 3. Paradigms for Knowledge Management. 4. KnowledgeManage-ment Principles. 5. Knowledge Management at Work in Organizations.6. Per spec tives on Measuring Knowl edge. 7. MeasuringReturn on Knowledge. 8. Electronic Tools for Man ag ing Knowledge. 9.Im ple ment ing Knowledge Management. 10. The Future of KnowledgeManagement.International EditionKNOWLEDGE MANAGEMENTby Ganesh Natarajan, President & CEO, APTECH Mumbai andSandhya Shekhar, Principal Consultant, APTECH, Mumbai2000 / 375 pagesISBN-13: 978-0-07-463770-8 / MHID: 0-07-463770-3(Out-of-Print)ISBN-13; 978-0-07-118820-3 / MHID: 0-07-118820-7 [IE](Tata <strong>McGraw</strong>-<strong>Hill</strong> Title)Professional BookCONTENTS1. Introduction. 2. Demystifying Knowl edge Manage-ment. 3. KM The<strong>Business</strong> Per spec tive. 4. KM The Technology Per spec tive. 5. KM ThePro cess Per-spective. 6. KM The Learning Sys tems Perspective. 7. K MThe Market Per spec tive. 8. Building the Knowl edge Cor po ra tion. 9. KMin Oth er Segments. 10. KM Your Perspective. 11. KM The FutureCOMPLIMENTARYCOPIESComplimentary desk copies are availablefor course adoption only. Kindly contact yourlocal <strong>McGraw</strong>-<strong>Hill</strong> Representative or fax theExamination Copy Request Form availableon the back pages of this catalog.Visit <strong>McGraw</strong>-<strong>Hill</strong> EducationWebsite: www.mheducation.comANNUAL EDITIONS: COMPUTERS IN SOCIETY06/0713th EditionBy Paul DePalma, Gonzaga University2007 (March 2006) / 240 pagesISBN-13: 978-0-07-352832-8 / MHID: 0-07-352832-3Browse http://www.dushkin.com/text-data/catalog/0073528323.mhtmlFrom <strong>McGraw</strong>-<strong>Hill</strong> Contemporary Learning Series (formerlyknown as <strong>McGraw</strong>-<strong>Hill</strong>/Dushkin), this Thirteen Edition of AN-NUAL EDITIONS: COMPUTERS IN SOCIETY 06/07 providesconvenient, inexpensive access to current articles selected fromthe best of the public press. Organizational features include:an annotated listing of selected World Wide Web sites; an annotatedtable of contents; a topic guide; a general introduction;brief overviews for each section; a topical index; and an instructor’sresource guide with testing materials. USING ANNUALEDITIONS IN THE CLASSROOM is offered as a practical guidefor instructors. ANNUAL EDITIONS titles are supported by ourstudent website, www.mhcls.com/online.CONTENTSUNIT 1. Introduction 1. Five Things We Need to Know About TechnologicalChange 2. Whom to Protect and How? New! 3. On the Natureof Computing UNIT 2. The Economy 4. The Productivity ParadoxNew! 5. The Big Band Era New! 6. The New Gatekeepers New! 7. TheSoftware Wars UNIT 3. Work and the Workplace 8. Brain Circulation:How High-Skill Immigration Makes Everyone Better Off 9. Software10. Letter from Silicon Valley New! 11. When Long Hours at a VideoGame Stop Being Fun New! 12. The Computer Evolution New! 13.Making Yourself Understood UNIT 4. Computers, People, and SocialParticipation New! 14. Back-to-School Blogging New! 15. Structureand Evolution of Blogspace New! 16. New Technologies and OurFeelings: Romance on the Internet 17. From Virtual Communities toSmart Mobs 18. Making Meaning: As Google Goes, So Goes the NationNew! 19. Conquered by Google: A Legendary Literature Quiz UNIT5. Societal Institutions: Law, Politics, Education, and the Military 20.The Copyright Paradox 21. You Bought It. Who Controls It? New! 22.Electronic Voting Systems: the Good, the Bad, and the Stupid New!23. Small Vote Manipulations Can Swing Elections New! 24. To SizeUp Colleges, Students Now Shop Online New! 25. Facing Down theE-Maelstrom 26. Point, Click…Fire 27. The Doctrine of Digital WarUNIT 6. Risk New! 28. Why Spyware Poses Multiple Threats to SecurityNew! 29. Terror’s Server 30. Homeland Insecurity 31. The VirusUnderground New! 32. The Fading Memory of the State New! 33. FalseReporting on the Internet and the Spread of Rumors: Three Case Studies34. The Level of Discourse Continues to Slide UNIT 7. InternationalPerspectives and Issues New! 35. China’s Computer Wasteland New!36. The New Face of the Silicon Age New! 37. Restoring the Popularityof Computer Science 38. Dot Com for Dictators New! 39. Weaving theAuthoritarian Web 40. Kabul’s Cyber Cafe Culture 41. Japan’s Generationof Computer Refuseniks UNIT 8. The Frontier of Computing 42.Minding Your <strong>Business</strong> 43. Why Listening Will Never Be the SameNew! 44. The Intelligent Internet New! 45. Sparking the Fire of InventionNew! 46. Mind Control151HED 2007 MIS.indd 15110/5/2006 2:04:12 PM

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!