Michelle Beck - Palomar College

SUMMARY
LAKSHMANA ‘LAK’ PAMARTHY
2740 Gilham Way ● San Jose, CA 95148 ● 408.391.1020 ● pamarthy@yahoo.com
A highly successful digital media professional with 15-year career managing innovative content
consumption initiatives. Intend to utilize rich and varied experience coupled with Kellogg Executive
MBA to formulate and drive corporate strategic vision in an executive role.
PROFESSIONAL EXPERIENCE
TiVo, INC., Alviso, CA 2010 - Present
R&D Manager, Security and Emerging Technologies
• Established strategic business unit; responsible for global charter definition, $500K+ budget
allocation, and retail product placement (in collaboration with business development). Leading
engineering team of 20+ members across US and Europe to develop $5M in partner products for
Virgin Media, Netflix, Hulu, Amazon, and BestBuy.
• Engage with corporate and legal to drive new technology and vendor selection. Represented
engineering interests in renewing technology contracts with Microsoft, Adobe, CableLabs and
Google.
• Represent TiVo in MPAA and UltraViolet industry alliances; collaborate with executive
leadership to manage content negotiations, including closing of $150K Access Company contract;
provide full post-contract support.
• Negotiated complex license agreements for multinational projects to drive 30% project-cost
reduction and improve delivery schedule by 40%; installed outsourcing model and deployed riskreduction
controls.
SONY CORPORATION OF AMERICA 2002 - 2010
Architect Manager, Content Distribution Technologies (2006-2010)
• Led 40-member cross-functional global teams across R&D, internal marketing, product
management and customer support to manage $10M in content distribution projects for Sony
PlayStation Network (PSN).
• Matrix-managed R&D teams in Tokyo, Brussels, and San Diego to drive 30% reduction in
software delivery cycle.
• Managed 20-member team through 15-month design-to-production cycle of first open-standards
DRM product; solution offered as part of PSN video store helped capture 31% of $11B game
console market.
• Won rave reviews from the President of Sony Flat Panel Television Division for demonstrating
new content protection technology for Bravia Internet Video Link device.
Sr. Engineer (2002-2004), Lead Engineer (2004-2006)
• Developed VEA Crypto patented system for protecting commercial digital media assets of PSN;
Video Store content packaged using this technology catapulted store revenues past $210M for FY
2010.
• Co-created now industry-standard Marlin open-source DRM technology used by Sony, Philips,
and others.
INTERTRUST TECHNOLOGIES 2001 - 2002
Sr. Engineer
• Drove next-generation DRM research.