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Michelle Beck - Palomar College

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ARON (JAKE) JACOBSON<br />

16504 75 th Avenue North, Maple Grove, MN 55311<br />

612.991.0202 jacobson_jake@yahoo.com<br />

MANAGEMENT CONSULTANT<br />

Experienced management consultant driving sales and delivery of global strategic initiatives that improve<br />

business results for large enterprises. My mission is to build exceptional client relationships and develop<br />

industry thought leadership. Skilled at crafting solutions to complex business challenges, with subject matter<br />

expertise in the following areas:<br />

• Business strategy<br />

• Operational process improvement<br />

• Finance and business valuation<br />

• Financial services industry<br />

• Risk management, including fraud, antimoney<br />

laundering, and regulatory compliance<br />

Have demonstrated effectiveness as a change agent both as an external client facing consultant, and internal<br />

consultant championing change to drive business impact<br />

EXPERIENCE<br />

IBM, New York, NY Jan 2011 - Present<br />

Marketing, Competitive Intelligence, Team Lead Major Services Competitors<br />

Analyze competitor strategy and translate into actionable recommendations to positively impact IBM revenue<br />

and profitability. Lead team of 6 analysts covering all of IBM’s major competitors in the services market.<br />

(Accenture, Deloitte, HP, CSC, TCS, Infosys, Wipro, Cognizant)<br />

• Advised all levels of executive management on competitive developments and implications to IBM’s<br />

current business and growth strategy<br />

• Developed and implemented go to market strategies addressing competitive threats oriented around<br />

IBM served markets<br />

• Developed recommendations and lead implementation of actions to improve IBM’s competitive<br />

positioning, including organization structure, go to market model, pricing, and offerings<br />

IBM, New York, NY 2006 - 2010<br />

Associate Partner, Business Strategy & Transformation<br />

Sell and deliver management consulting engagements to top tier financial services institutions globally.<br />

Responsible for sales, profitable delivery, practice development, thought leadership generation, customer<br />

relationship management, and third party partnerships in support of our business.<br />

• Manage $4 million annual sales and delivery P&L<br />

• Launched and developed fraud prevention consulting practice resulting in $3.5 million in first year<br />

sales, growing to $5 and $5.5 million in sales and revenue in years two and three respectively<br />

• Participated in task force to launch IBM Japan regulatory consulting group in 2007 resulting in $25<br />

million in first year sales. Spent significant time in Tokyo working with IBM Japan colleagues and<br />

Japanese banking clients<br />

• Developed and implemented new fraud operational practices for a top 3 US bank resulting in $50<br />

million in annual cost savings and 5% improvement in customer attrition related to fraud events<br />

• Consulted with top tier bank to identify and implement $400 million in operational cost savings,<br />

utilizing industry benchmarking, financial analysis, and best practice strategy frameworks<br />

• Advised several top tier diversified banks through strategic build out of enhanced BSA/AML<br />

compliance policy and operations following the passage of the USA PATRIOT Act<br />

• Led recruiting and talent development for practice area comprised of 45 total staff<br />

• Multiple industry speaking engagements and white paper publications<br />

• Notable clients include Bank of America, Wells Fargo, Wachovia, Citibank, Union Bank of California,<br />

Bank of Tokyo Mitsubishi, Sumitomo Mitsui Banking Corp, Mizuho Financial Group, American<br />

Express, Royal Bank of Canada (RBC), Scotia Bank<br />

CROWE CHIZEK, Grand Rapids, MI 2005-2006<br />

Senior Manager, Financial Services Consulting

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