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Michelle Beck - Palomar College

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FABIO TAMBOSI<br />

58 St. John’s Hill � London, UK � Postal Code SW11 1AD � +447825523665<br />

ftambosi2013@kellogg.nortwestern.edu<br />

MARKETING EXECUTIVE GLOBAL LEADER RELATIONSHIP BUILDER<br />

Remarkable leadership skills, an engaging and motivating style borne out of a successful career in soccer and<br />

10 years of international marketing. An exceptional ability to lead high performance teams and navigate all<br />

levels of the team in order to get the best out of each individual to create value and deliver results.<br />

Learn more by clicking on this link http://www.youtube.com/watch?v=KFOTKlLBm6U.<br />

EXPERIENCE<br />

NOKIA CORPORATION, LEADER IN TELECOMMUNICATIONS<br />

Global Senior Product Marketing Manager for Mobile Phones (United Kingdom) January, 2011 – Present<br />

� Delivered 35 million units in sales during the second half of 2011 - increasing market share by 2% in<br />

Q4’11” portfolio launch and marketing campaign.<br />

� Managed €15million in marketing budget in second half of 2011 for the Consumer Qwerty portfolio.<br />

� Headed a global business unit of 20 sales areas and marketing managers located across the world.<br />

� Led global product marketing and services readiness for the Mobile Phones business units – a 360⁰<br />

channel launch across retail, operator point-of-sale and consumer engagement.<br />

Global Marketing Activation Manager (United Kingdom) January, 2010 – December, 2010<br />

Nokia N-series Category Marketing Management for Smartphone Business Unit.<br />

� Delivered 70% of total net sales in the Smartphone category from 7.5 million devices sales target during<br />

the second half of 2010.<br />

� Managed global marketing budget of € 105 million in twenty-five markets for second semester of 2010.<br />

� Increased Nokia online sales by 12% during the first 3 months of the Nokia N8 by improving and<br />

optimizing the online consumer journey – created and deployed the Global Digital Optimization Forum.<br />

� Created and trained face-to-face a new Marketing Touchpoints planning methodology focused on<br />

Customer Relationship Management in 18 countries across Nokia’s Sales & Marketing teams.<br />

Global Marketing Retention & Loyalty Manager for LTA & Brazil January, 2009 - December, 2009<br />

Change Management International Assignment as part of career development plan.<br />

� Delivered uplift in sales volume of approximately 500K units sold generating an incremental gross of<br />

USD 52 Million in during the second half of 2009.<br />

� Reached Brazil’s retention target with a growth of 8 p.p. (Q4’08” = 37% to Q1’10” = 45%).<br />

� Created and implemented a change management program in Nokia Brazil for Global Retention &<br />

Loyalty strategy to deliver a sustainable business growth for the local market.<br />

� Developed and trained approximately 2,000 call-center and retail operator sales staff on “Value Selling”.<br />

Middle East & Africa Marketing Activation Manager (United Arab Emirates) January, 2008 – December,<br />

2008<br />

Nokia N-series Category Marketing Management for Smartphone Business Unit.<br />

� Led regional marketing team(s) in 9 countries across Middle East & Africa.<br />

� Integrated the process to capture learning’s activities, KPI’s and marketing efficiency with Product<br />

Marketing and Sales organization.<br />

� Managed regional agency network to ensure quality and consistency of global campaign localization.<br />

SPORTS BUSINESS CONSULTING & EVENTS<br />

Founder & International Partner (Brazil & Saudi Arabia) January, 2005 – December, 2008<br />

IBM BRAZIL, LEADER IN BUSINESS TECHNOLOGY<br />

Customer Support Sales Representative – Pricing (Brazil) January, 2004 – March, 2005

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