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Advances in E-learning-Experiences and Methodologies

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The Role of Institutional Factors <strong>in</strong> the Formation of E-Learn<strong>in</strong>g Practices<br />

the perceived usefulness of the technology, <strong>and</strong><br />

attitudes towards distance learn<strong>in</strong>g should be<br />

<strong>in</strong>cluded as important learn<strong>in</strong>g outcomes” (p.<br />

1284). Waxman, L<strong>in</strong>, <strong>and</strong> Michko (2003) suggest<br />

measur<strong>in</strong>g perceptions <strong>and</strong> attitudes as <strong>in</strong>dicators<br />

for affective outcomes <strong>and</strong> dist<strong>in</strong>guish them<br />

from both cognitive <strong>and</strong> behavioural outcomes.<br />

In other studies, however, the perspectives of<br />

the users are taken to represent factors that may<br />

bear upon the consequent adoption <strong>and</strong> use of the<br />

technology. For <strong>in</strong>stance, student attitudes are<br />

considered a prom<strong>in</strong>ent motivational factor <strong>in</strong><br />

learn<strong>in</strong>g; therefore, positive attitudes may often<br />

accompany effective learn<strong>in</strong>g (Ayersman, 1996).<br />

The first approach seems to conflate outcomes <strong>and</strong><br />

perceptions <strong>and</strong> <strong>in</strong> so do<strong>in</strong>g blurs the dist<strong>in</strong>ction<br />

between learn<strong>in</strong>g outcomes <strong>and</strong> their potential<br />

cause. The second approach appears more coherent<br />

<strong>in</strong> so far as this dist<strong>in</strong>ction is concerned. This<br />

body of the literature will now be reviewed.<br />

User attitudes are seen as <strong>in</strong>fluenc<strong>in</strong>g not only<br />

the <strong>in</strong>itial acceptance of IT but also the future<br />

behaviour regard<strong>in</strong>g the use of computers. Thus,<br />

student attitudes towards technology form a<br />

fundamental basis for both participation <strong>and</strong> subsequent<br />

achievements <strong>in</strong> e-learn<strong>in</strong>g (Liaw, 2002;<br />

Selwyn, 1999). In measur<strong>in</strong>g <strong>and</strong> assess<strong>in</strong>g attitudes,<br />

different studies have applied the computer<br />

attitude scale (CAS). The CAS (Selwyn, 1999),<br />

based on Davis’ (1989) technology acceptance<br />

model (TAM), consists of four subscales: anxiety<br />

related to us<strong>in</strong>g computers, perceived control when<br />

us<strong>in</strong>g a computer, perceived usefulness of us<strong>in</strong>g<br />

the computer, <strong>and</strong> behavioural attitudes towards<br />

us<strong>in</strong>g a computer. This model has been applied<br />

<strong>in</strong> various studies of learn<strong>in</strong>g technology users<br />

(e.g., Dusik, 1998; Selim, 2003). Mitra <strong>and</strong> Steffensmeier<br />

(2000) exam<strong>in</strong>ed pedagogic usefulness<br />

of the computer by focus<strong>in</strong>g on student attitudes.<br />

Categories of attitude <strong>in</strong>cluded: user comfort with<br />

computers, apprehension regard<strong>in</strong>g the use of<br />

computers, the effect of onl<strong>in</strong>e learn<strong>in</strong>g on communication<br />

with <strong>in</strong>structors, general preferences<br />

for e-learn<strong>in</strong>g, the effect of e-learn<strong>in</strong>g on workload<br />

<strong>in</strong> learn<strong>in</strong>g, <strong>and</strong> whether learn<strong>in</strong>g is easier <strong>in</strong><br />

onl<strong>in</strong>e environments. The results <strong>in</strong>dicate that a<br />

computer-enriched environment is positively correlated<br />

with student attitudes toward computers <strong>in</strong><br />

general, their role <strong>in</strong> teach<strong>in</strong>g <strong>and</strong> learn<strong>in</strong>g, <strong>and</strong><br />

their ability to facilitate communication.<br />

Overall, research has reported that students<br />

hold positive attitudes towards the application<br />

of ICT <strong>in</strong> learn<strong>in</strong>g (Phipps & Motistis, 1999).<br />

Favourable attitudes have been found across many<br />

student populations, at all levels of education <strong>and</strong><br />

tra<strong>in</strong><strong>in</strong>g, <strong>and</strong> across different cultures (Mitra,<br />

1997, 2000; S<strong>and</strong>ers & Morrison-Shetlar, 2001;<br />

Selwyn, 1999). Previous research has highlighted a<br />

range of factors <strong>in</strong>fluenc<strong>in</strong>g user attitudes towards<br />

computers <strong>and</strong> e-learn<strong>in</strong>g. Personal factors affect<strong>in</strong>g<br />

attitudes such as self-efficacy (Dusick, 1998;<br />

Liaw, 2002) <strong>and</strong> demographic characteristics were<br />

explored <strong>in</strong> relation to user attitudes towards LT<br />

(Selwyn, 1999). Although overall attitudes were<br />

found to be consistently favourable, research <strong>in</strong>to<br />

the factors <strong>in</strong>fluenc<strong>in</strong>g them has reported mixed<br />

f<strong>in</strong>d<strong>in</strong>gs (S<strong>and</strong>ers & Morrison-Shetlar, 2001).<br />

User perceptions regard<strong>in</strong>g learn<strong>in</strong>g technology<br />

have been explored <strong>in</strong> numerous studies.<br />

Draw<strong>in</strong>g on Rogers’ Diffusion of Innovation<br />

Theory (Rogers, 1995), Omalley <strong>and</strong> McCraw<br />

(1999) explored user perceived effectiveness of<br />

onl<strong>in</strong>e learn<strong>in</strong>g. In their analysis, facets of perceived<br />

characteristics of e-learn<strong>in</strong>g <strong>in</strong>cluded relative<br />

advantage, course <strong>and</strong> student compatibility,<br />

grades, <strong>and</strong> schedule. Research f<strong>in</strong>d<strong>in</strong>gs <strong>in</strong>dicate<br />

that students perceive that onl<strong>in</strong>e learn<strong>in</strong>g has a<br />

significant relative advantage compared to traditional<br />

methods. These advantages <strong>in</strong>clude sav<strong>in</strong>g<br />

them time, fitt<strong>in</strong>g <strong>in</strong> better with their schedules,<br />

<strong>and</strong> enabl<strong>in</strong>g them to take more courses. However,<br />

students do not believe that they learn more <strong>in</strong><br />

onl<strong>in</strong>e learn<strong>in</strong>g courses. Interest<strong>in</strong>gly, students<br />

seem to be ambivalent when compar<strong>in</strong>g onl<strong>in</strong>e to<br />

traditional methodologies. They prefer traditional<br />

courses although they want more onl<strong>in</strong>e courses<br />

(Omalley & McCraw, 1999). Another study <strong>in</strong>vestigat<strong>in</strong>g<br />

students’ perspectives on TML has

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