Ajay Harinath Singh Greatest Brand Leader 2018-2019

TM
powerful
Rakesh Kaul
A Saga of Unceasing Accomplishments
From a modest beginning as a sales trainee at Philips India Limited,
Rakesh Kaul has come a long way. Today, he is the CEO and Whole-time
Director of Somany Home Innovation Limited [SHIL], a subsidiary of
Hindustan Sanitaryware & Industries Limited (HSIL)
Leadership That
Transforms
A seasoned leader, Mr. Kaul has
enjoyed a fruitful career at prestigious
organizations. His stint with one of the
emerging mobile companies was a major
turning point in his career. The brand
grew immensely in the smartphone
category under his esteemed guidance.
This raised the market status of the
mobile company to number three in
the list of the top smartphone brands in
India in 2013.
At present, Mr. Kaul has more
than 24 years of rich experience in
multiple fields. He has under his belt,
vast experience in diversified fields
of strategic planning, profit centre
operations, business planning, franchise
management, business development,
sales and distribution management, key
account management in BOP markets,
training and development as well as
people management.
With such enormous expertise and a
commendable record of achievements,
he was promptly selected by SHIL as
the President-Consumer Business. He
became CEO & Whole-time Director
of Somany Home Innovation Limited
(SHIL) when the consumer business
incorporated as a separate company.
Over the last 4 years, business has
flourished under Mr. Kaul’s guidance
at a CAGR of over 70%. His mission is
to establish the firm as one of the mostpreferred
consumer appliances brands
in India in the near future.
A Leader Who Delivers
Under the exceptional leadership
of Mr. Kaul, SHIL has been ranked
among India’s top 500 companies. The
consumer business of SHIL, a company
formed in 2017, is expected to cross a
revenue of Rs. 500 crore by the fiscal
year 2019-20.
SHIL has three major business verticals
namely-Consumer Appliances Business
(Hindware Appliances), Retail Furniture
and Home Décor Business (Evok by
Hindware) and Furniture and Kitchen
Fittings Business (FGV by Hindware).
He has taken the company to newer
heights of success in the consumer
business. His dedicated objective is to
make SHIL a people-driven organization
where ideas are respected and growth is
achieved through togetherness. Mr. Kaul
has introduced a novel, effective market
strategy to enhance market share by
attracting new customers in the coming
years through two-way communication
between the seller and the buyer, which,
according to him, is the secret of winning
the trust of customers.
Mantras Of Success
Mr. Kaul aims to strengthen the
company’s current stature of being a
trusted brand, by further transforming
the consumers into brand custodians
and trusted advisors and employees into
the company’s biggest assets. Mr. Kaul
has always tried to inculcate the values
of honesty, fearlessness, consistency,
humility, self-respect, self-confidence
and the determination to deliver, into
the employees so that they may perform
to the best of their potential.
garnering glory
It comes as no surprise that Mr. Kaul
has received a number of accolades
for his exceptional contribution as
the Chief Executive Officer and the
whole-time director of the company.
The most prestigious of them has been
the Rashtriya Gaurav Award from
the India International Friendship
Society during the Economic Growth
National Integration Conference for
his outstanding achievements and
contribution to the field of business.
Under Mr. Kaul’s quintessential
leadership, Somany Home Innovation
Limited is being driven towards new
horizons of success. No wonder the
firm is bound to set new benchmarks of
excellence in the realm of sanitary ware.
“Mr. Kaul has received
the Rashtriya Gaurav
Award from the
India International
Friendship Society
during the Economic
Growth National
Integration Conference”
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