Ajay Harinath Singh Greatest Brand Leader 2018-2019

TM
Young Indian Entrepreneur
L.D. Sharma
Turning ‘Startup India’ into Reality
An MBA and a renowned pioneer in Affiliate Marketing across India, Mr. L. D. Sharma is
the Founder, Managing Director and the CEO of Optimise Media Group in India. A great
admirer of the ‘Startup India Program’ flagged by PM Narendra Modi, he has supported a
large number of network businesses to promote digital marketing in India and abroad
Foreseeing the immense potential of digital
businesses and as an angel investor, Mr.
Sharma founded Shoogloo Group and
Simouri Group and invested large sums of capital
in these companies. He also played a significant
role in promoting a large number of digital
marketing enterprises, namely, Flinto Box, Brown
tape, Poster Gully, Docs App, Omnify, Air Stream,
and Tiny Surprise among others. By virtue of
his exceptional hold on the digital technology
business, Mr. Sharma has been a valuable board
member in many Indian and UK-based companies.
His zest and vision to train greenhorns in internet
marketing are focused on amplifying the sales
“he supervises and manages
thousands of affiliate websites
and voucher-coupons in more than
25 countries”
from affiliate marketing programs. Presently,
Mr. Sharma supervises and manages thousands
of affiliate websites and voucher-coupons in
more than 25 countries. Courtesy his resolute
entrepreneurial outlook, Optimise Media Group is
ranked as India’s number one affiliate networks
in terms of quality of service and reliability.
making his way to the top
Hailing from a financially marginalised and middleclass
family in a little-known village of Himachal
Pradesh, Mr. Sharma is a self-made man who rose
from the ashes like a phoenix and miraculously
raised his socio-economic stature from a situation
where his father was unable even to afford his
academic expenses beyond class fifth. After
serving in the Indian Army’s Corps of Engineers
for six years, Mr. Sharma, entered the world of
business by opening a trading company L & P
Associates in 1998-99; this was followed by his
own travel agency, Bhardwaj Travel Services.
Floated in India by Mr. Sharma in 2007,
Shoogloo Group for affiliate networking was
setup in the UK and France with the purpose of
providing top quality internet traffic services to
clients in travel domain and use mobile and webbased
platforms for customer engagement and
incentivised schemes such as cash back offers
and reward marketing. Mr. Sharma also partnered
with the British billionaire businessman Mr. John
Robert Porter of Sapphire to setup more than fifty
plus affiliate portals which included well-known
names such as Make My Trip, Yatra, FernsNPetals,
etc. As one of the founders and directors of
DGM India, and the affiliate marketing product
supplier at the Sirmouri Group, Mr. Sharma
also spearheads end-to-end digital services for
prominent business organizations like Expedia,
Ali Express, Amazon, Agoda and others.
multitalented personality
He is an active sportsperson who participates in
every car rally. He is, at present, the President
of football association of Sirmour and supports
the team morally and financially. Besides being a
canine lover, he has also been engaged in research
on ’Universal Mind’ and Consciousness through
deep meditation.
He partakes in social endeavors quite actively.
Recently, he organized a blood donation camp
in Sirmour, his native district. In another event
organized by him to honour martyr Rotam Lal,
he contributed for the development of Rotam Lal
Memorial Club.
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