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Culture and Privilege in Capitalist Asia - Jurusan Antropologi ...

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A JAPANESE FIRM IN MALAYSIA 123<br />

to retra<strong>in</strong> a new recruit. And his momentary ‘disloyalty’ <strong>in</strong> resign<strong>in</strong>g put him <strong>in</strong> a<br />

weak barga<strong>in</strong><strong>in</strong>g position with<strong>in</strong> the organisation for the rest of his career.<br />

Japanese management had adopted a similar recruit<strong>in</strong>g strategy <strong>in</strong> tak<strong>in</strong>g the failed<br />

graduates among the management recruits of 1963.<br />

In the 1980s, as the NEP <strong>in</strong>centives for Malays to enter bus<strong>in</strong>ess brought<br />

concrete results, a bus<strong>in</strong>ess ethic emerged which overtook the old Malay worldview<br />

that jobs <strong>in</strong> the civil service had the most prestige. Mak<strong>in</strong>g money for its own sake<br />

<strong>and</strong> acquir<strong>in</strong>g status through the possession of certa<strong>in</strong> material goods–like<br />

European cars, 17 renovated houses <strong>and</strong> elaborate furniture–became legitimate<br />

goals for Malays <strong>in</strong> the latter half of the NEP era. Not only did Prime M<strong>in</strong>ister<br />

Mahathir <strong>in</strong>troduce the LEP as a source of work ethics, but he also <strong>in</strong>troduced the<br />

‘Look to Islam’ campaigns which l<strong>in</strong>ked ‘productivity <strong>and</strong> piety’, <strong>and</strong> extolled<br />

success <strong>in</strong> bus<strong>in</strong>ess, as long as it did not <strong>in</strong>volve cheat<strong>in</strong>g people or usury. The first<br />

wife of the Prophet Mohamed, Khadijah, a wealthy <strong>and</strong> successful<br />

bus<strong>in</strong>esswoman, was quoted as a role model.<br />

However, the Japanese managers failed to convert the primary loyalty of Malay<br />

managers to the kampung, the family <strong>and</strong> Islam <strong>in</strong>to loyalty to the firm, as had<br />

been more possible <strong>in</strong> the case of most Ch<strong>in</strong>ese. The firm was large, its market<br />

position was very secure <strong>and</strong> its remuneration of local executives was reasonable,<br />

so Malay managers did stay, <strong>and</strong> to a certa<strong>in</strong> extent were <strong>in</strong>fluenced by the lifetime<br />

employment aspect of the corporate culture. But the case of Rahman illustrates a<br />

common pattern: it was his relatives’ perception of the company as a good longterm<br />

economic prospect that caused him to stay, rather than an <strong>in</strong>tr<strong>in</strong>sic loyalty to<br />

the firm. His loyalty as a member of the new Malay middle class lay elsewhere,<br />

particularly towards Islam. The follow<strong>in</strong>g case demonstrates this.<br />

In 1988, Rahman asked for two months’ leave to perform the haj, or pilgrimage<br />

to Mecca, one of the five pillars of Islam <strong>and</strong> m<strong>and</strong>atory for all Muslims who are<br />

able to do so <strong>in</strong> terms of health <strong>and</strong> wealth. But the management refused to give<br />

Rahman the leave because the Japanese had made a policy not to give leave longer<br />

than fourteen days at a stretch, say<strong>in</strong>g that if they could do without him for two<br />

months, the usual time taken for the trip to Mecca, then they could do without him<br />

for good. However, the Japanese were not able to refuse his request as it would<br />

have become a sensitive issue under the pro-Malay, pro-Islam mood of the NEP.<br />

Rahman performed the haj <strong>and</strong> was away for over two months, without be<strong>in</strong>g<br />

dismissed. A number of explanations could be offered as to why the parties acted<br />

the way they did dur<strong>in</strong>g this episode.<br />

For Rahman, perform<strong>in</strong>g the haj <strong>in</strong>volved choos<strong>in</strong>g between identity <strong>and</strong><br />

productivity. He felt that he needed to make the pilgrimage to get respect from<br />

people <strong>in</strong> his community. As he came from a pious family <strong>and</strong> had always been<br />

pious <strong>in</strong> his outward presentation of self, there would have been pressure on him to<br />

perform the haj once his <strong>in</strong>come made it possible for him to do so. Family <strong>and</strong><br />

friends would have questioned his religious devotion had he, for <strong>in</strong>stance,<br />

purchased an expensive car before mak<strong>in</strong>g the pilgrimage. This could also expla<strong>in</strong><br />

why many other young Malay professionals were mak<strong>in</strong>g the haj so early. Before

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