Cash or Card: Consumer Perceptions of Payment Modes - Scholarly ...

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Appendix 4: Normality Test Descriptive Statistics Z Skewness Z Kurtosis Q6_Sensation_Debit -4.27696 -0.95727 Q11_Spend_More_Cash -4.23655 -1.11431 Q8_Restrict_Spending_Cash 3.4927 -1.86472 Q16_Reduces_Pleasure_sqrt -4.06957 -2.01061 Q17_Secure_Cash_sqrt -3.08265 -1.08977 Q28_Relaxed_Cash_sqrt -3.37534 -2.07742 Q7_$20Cash_Spen_sqrt -4.07643 -1.67698 Q15_Cash_Wallet_Spent_sqrt -4.88558 -1.41645 Q25_$100_cash_Spent_sqrt -3.09818 -1.7817 193
Appendix 5: Projective Tests- Themes Nvivo Themes Sources References Without worry shopping with debit card 8 9 Smart card feels lesser value 1 2 People get addicted to swipping card 2 2 No control over debit card spending 1 1 Money on card is not broken on purchase 2 2 Money in debit card unreal 11 14 Money in debit card is numbers and value 13 18 Indifferent to cash or debit payment mode 16 19 I will carry a calculator and a list 1 1 I hate to check balance 5 6 Hurts spending cash 2 2 Debit encourage spending on luxury item 2 2 Debit card provides illusion 6 7 Debit card means savings 14 15 Debit card means online shopping 1 2 Debit card means modern life style and freedom 9 14 Debit card links to grocery & over spending 18 23 Debit card is safe & secure 6 8 Debit card feels less restrictive 5 7 Debit card encourage spending 13 23 Debit card dulls the joy of purchase 2 2 Cash-Feelings $100 19 20 Cash seen as token 1 1 Cash reduces the pleasure of shopping 3 3 Cash more control over money 5 5 Cash means unwise spending 5 7 Cash means savings 7 7 Cash makes me feel rich and happy 10 12 Cash limits spending 7 8 Cash is traditional 7 7 Cash is real 3 3 Cash is physical and reliable 14 17 Cash is opportunity & relief 7 9 Cash is more acceptable 9 10 Can't keep track of spending with debit card-pp 1 2 Calculated shopping with cash-p 20 23 194 256 313
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Cash or Card: Consumer Perceptions
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Chapter Four: Research Design and M
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List of Figures Figure 6.1 Sree Plo
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List of Tables Table 6.1. Explorato
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Acknowledgement The research idea i
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Abstract This study examines the co
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the payment mode selected impacts o
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Identifying the exact origin of anc
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1.5: Study Locus and Context The av
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compare participants normal or pref
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Chapter 2 provides a critical revie
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2.2: The Emergence of the Money Con
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commodity (bullion) and issued the
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2.5: Payment Mode and Purchase Beha
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and Belmont (1996) found that resta
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Households’ Spending’ run by th
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students (n=37) were also asked to
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enefit of consumption and the assoc
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associated with the purchase of ple
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A number of explanations for how pa
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2.6.5: Summary As this review of th
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Questions one and two are based on
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and label" events and occurrences,
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Thaler (1998) asserts that mental a
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If this is so then it is the transp
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The Chapter contends that the payme
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In this chapter, the methodology fo
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solid data, the issue of generalisa
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the experience. To do this requires
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as participants managed to link the
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4.4.2: Participant Selection There
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were initially examined via a test-
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set, in addition to the payment mod
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There are two major validity threat
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The Chapter commences by describing
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of all three projective tests. A fu
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However the negative thoughts diffe
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cold. It seems that money in the de
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thought the shoe (that was linked t
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Exhibit 5.6: Summary of findings $2
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denominations ($5, $10). On the oth
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Emotions (see Exhibit 5.7g) The mos
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� It is just when I can hear coin
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� I don’t feel that when I see
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Exhibit 5.7 (c) LIQUIDITY � if I
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Exhibit 5.8. Quotes for PMP Scale.
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82 Using cash to pay for purchases
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84 Using a debit card to pay for tr
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` 86 If I had a $20 note in my wall
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88 Chapter Six Development and Vali
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latent variable determines the obse
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oot (sqrt) was applied to normalize
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Exploratory Factor Analysis reveale
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96 Table 6.2: Inter-Item and Item-t
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98 Exhibit 6.5: 49 Item Scale in Pr
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6.4.2: Pre-Test Two - Internal Cons
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The 45 items were examined to facto
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6.4.4: Pre Test Two - Final Factor
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6.4.6: Assessing Construct Validity
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used to measure individual construc
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110 Exhibit 6.9: Pre-Test Items Rem
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Table 6.14: Summary of Final Result
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All dimensions (Table 6.16) show AV
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7.1: Chapter Overview 116 Chapter S
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Four product categories of househol
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Since the use of cash and debit car
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7.4.1.2: Control Group-Test Groups
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7.4.2: Proposition Two Evaluation T
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126 Table 7.8: Indulgence Food Prod
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128 Exhibit 7.2: Proposition Two: E
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130 Table 7.12: Comparisons of Fact
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Proposition Two that- where consume
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Table 7.13: Mean Item Score: Field
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Research Question One: Do the cogni
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token is used, perceptions and beha
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would spend it on something special
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Page 157 and 158: it may be prudent for governments,
Page 159 and 160: Bechara, A., & Damasio, A. (2005).
Page 161 and 162: Carruthers, B., & Babb, S. (1996).
Page 163 and 164: Dohrenwend, B. P., Itzhak Levav, P.
Page 165 and 166: Garcia-Swartz, D., Hahn, W. R., & L
Page 167 and 168: Hair, J. F., Black, W. C., Babin, B
Page 169 and 170: Kassarjian, H. H. (1977). Content a
Page 171 and 172: Loix, E. Pepermans, R. Van Hove, L.
Page 173 and 174: Nielsen Research (2011, August) Nie
Page 175 and 176: Reimann & Bechara (2009) The somati
Page 177 and 178: Singh (2004) Impersonalisation of e
Page 179 and 180: Trent, J. & Smalley, G. (1992) The
Page 181 and 182: Zelizer, V. (1994). The social mean
Page 183 and 184: its usage. This in turn points out
Page 185 and 186: Adam Smith proposed that money is s
Page 187 and 188: During the 1950s, researchers began
Page 189 and 190: use of borrowed money. The introduc
Page 191 and 192: Appendix 2: Projective Tasks- Workb
Page 193 and 194: TASK THREE For this activity you wi
Page 195 and 196: TASK SIX Shopping experience using
Page 197 and 198: Activity Two Tick five traits/chara
Page 199 and 200: Appendix 3: Moderator Guide When pa
Page 201 and 202: important. Individual opinions and
Page 203: 192 Write few sentences describing
Page 207: Appendix 7: Projective Tool (Debit
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