147 pages pdf - ICT Digital Literacy

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Content, Content (Not To Mention Content) … How To Best Design & Deliver It Chapter 4: Content, Content (Not To Mention Content) …How To Best Design & Deliver It Ah, instructional design – the heart of it all. This is probably why we were not surprised when this category received the highest number of tips from our readers. What did they have to say? #126: Keep It Small If it is longer than 15 minutes, cut it up into 15 minute chunks. Jack Odom Cadence #127: Experience Before Design Don't design a class until you have taken at least three. Jerry Monti Common Sense Publishing, Inc. #128: Design Nuts-n-Bolts Considerations My biggest tips for anyone developing e-Learning content is to consider the following BEFORE you begin production: 1. How are you going to deliver the content experience? Web, intranet, wireless, LAN, CD, DVD or other ... this often influences or dictates platform, plug-ins and devices used. 2. Do you need learner tracking and/or database connectivity? AICC, SCORM or your own home brewed measurements may be required and that often influences or dictates authoring tools, protocols and platforms. 3. Do you need to update the application over time? If you are striving to make more reusable learning objects or content, then you have to look at the authoring tool, the enterprise and your team's own skill set to create and manage such e-Learning experiences and remember that as your content evolves, the context can change and evolve too. 4. How much interactivity, media support or control does your e-Learning content need? This really impacts your team of SME's, IDE's or authors as they will need to have a broad range of skills in producing audio, video, scripting, metadata, bandwidth, hardware and software; and issues of accessibility (section 508), cross platform playback and efficiency will also need to be addressed. 5. It is about the experience (authoring and content) not the money you spend. Okay the money is important and impacts the final results, but the e-Learning content you produce is the ultimate measure of success. Great e-Learning content, resulting from an authoring tool experience that integrates with other e-Learning sytems in a reusable way, saves any organization lots of money and delivers a better overall ROI & product. Tom Person Macromedia #129: Been There, Done That Scenarios Use scenarios familiar to your audience to capture their attention when creating content. Carol Barnett PeaceHealth #130: K.I.S.S. Keep it simple stupid. Too many bells and whistles may cloud the message you are trying to convey, not to mention lengthen the development and testing timeline. Brian Lauer Freddie Mac 701 e-Learning Tips by The MASIE Center www.masie.com 30
Content, Content (Not To Mention Content) … How To Best Design & Deliver It #131: Content Follows Process Designers must address the notion of designing to a PROCESS rather than CONTENT. Too many view the training as being content driven when in fact it is process driven. So many designers believe that without first putting the content together, there is nothing to begin to develop. Rather, if the process is in place, one that takes into account the characteristics of the multimedia that they have access to, the characteristics of the target audience, and the characteristics of the task being learned, then the content can be introduced into the process once the instructional outcomes have been established. Realize the constraints placed if content drives the design. Jonathan Dell Aetna #132: The Network Is The Application Design your media and interactivity for delivery over the smallest bandwidth your customers have. Mike Davis IBM #133: Design & Re-Purpose To The Technology Design EVERYTHING for the technology selected. When complete, your design should be so powerful, so engaging, and so robustly integrated to the selected technology that you couldn't deliver it using another technology even if you wanted to. The same goes for re-purposing. Use the original design as reference, and start over! Even a slide format for a classroom needs to be tweaked to work in a webinar. Ken Seemann Nextel Communications #134: At The Heart Of It It's not enough to engage learners' minds. You must engage their hearts as well. Carter Andrews Little Planet Learning #135: Don't Kidnap The Page Design Details such as use of white space and the design of the text on the page are important. Keep the font simple - no ransom notes with different fonts and caps. Janet Lowe Sun Microsystems #136: Big Objectives, Small Modules Separate learning objectives into small enough modules such that each module is deliverable in no more than 3-5 web <strong>pages</strong>. Perry E. D'Antonio Sandia National Laboratories #137: Earlier = Cheaper/Better/Faster Get detailed input from the SMEs during the storyboarding phase. Don't wait until you've programmed the module as changes at this phase are much costlier and more time-consuming. Mark Hetrick Aetna, Inc. #138: Can't Be Stressed Enough Keep the end user in mind. Ross Vierra 701 e-Learning Tips by The MASIE Center www.masie.com 31
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Measure for Measure: Doing The “R
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