Shopper's Stop Limited - Securities and Exchange Board of India

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The virtuous cycle Better bargaining High volume Increased conversion Rationalization of intermediaries Retail economies of space Importance of Retailing in the Global Economy 39 Reduces Cost Product range Increases Time to market Increased share of customer basket Value for money Retail with total sales of $7 trillion, is the world’s largest private industry (source: KSA Technopak) with over 50 of the Fortune 500 companies being retailers in 2002. The industry accounts for over 8% of the GDP for some Western World countries, and as much as 16% of employment in countries such as the USA. Share of retail in GDP and employment Country USA Poland China India Brazil Retail sales ($bn) 2,325 60 325 180 100 Share in GDP (%) 9.4 11 8 10-11 6.4 Retail employment (mn) 21 2 40 20 9 Share in employment (%) 16-17 12 6 6 14.7 Penetration of modern retail (%) 85 20 10 2 36 Source: CSO (India), China Statistical Yearbook, US Economic Census, MGI
Global Retail Business …changing Key Success Factors Globally, the key success factors in retail have changed over the years: Key success factors – changing with time Geography (Location) Till 1980 Merchandise (Product) 1980-1990 Knowledge & Information Source: David Oliver, Partner, Kurt Salmon Associates, UK Beyond 2000 • Location – Location provided a strong source of competitive advantage in the pre-1980s (before the proliferation of computers into business management, and adequate infrastructure to travel long distances). • Merchandise – Merchandise planning became a critical success factor in retailing in 1980s as infrastructure bottlenecks were removed the location became less of a constraint. Hence, merchandise became a key success factor in addition to a good location. • Knowledge and Information – Knowledge about customer tastes and preferences and information on inventory management to efficiently run the business has now become one of the most important success factors. Therefore, efficient knowledge and information systems have become necessary for success while location and merchandise continue to be important conditions. Evolution of the Indian Retail industry The Indian retail industry is evolving in line with changing customer aspirations across product groups, with modern formats of retailing emerging. This is in line with what has been observed in other developed markets. Organised retailing in most economies has typically passed through four distinct phases in its evolution cycle. In the first phase, new entrants create awareness of modern formats and raise consumer expectations. In the second phase, consumers demand modern formats as the market develops – thereby leading to strong growth. As the market matures, intense competition forces retailers to invest in back-end operating efficiency. In the final phase, retailers explore new markets as well as inorganic opportunities as growth tapers off. 40
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draft Red Herring Prospectus Dated
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DEFINITIONS AND ABBREVIATIONS Term
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EPS Earnings per Share Equity Share
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Limited, K Raheja IT Park (Hyderaba
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SCRR Securities Contracts (Regulati
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SECTION I: RISK FACTORS CERTAIN CON
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RISK FACTORS Any investment in Equi
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we may require. Should we not execu
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unable to state with certainty abou
Page 19 and 20: in management, reduction in Promote
Page 21 and 22: We face competition for customers f
Page 23 and 24: 27. Some of our Subsidiaries / Prom
Page 25 and 26: same in future. Currently none of t
Page 27 and 28: 13. After this issue, the price of
Page 29 and 30: are mere irritants, others signific
Page 31 and 32: Our Success Factors We believe the
Page 33 and 34: Corporate Information Shopper’s S
Page 35 and 36: (Rupees in Millions except per shar
Page 37 and 38: GENERAL INFORMATION Shopper’s Sto
Page 39 and 40: 2. ON THE BASIS OF SUCH EXAMINATION
Page 41 and 42: Filing A copy of the Red Herring Pr
Page 43 and 44: Co-Book Running Manager IL&FS INVES
Page 45 and 46: 9 Running the Book, Deciding pricin
Page 47 and 48: Bankers to the Company UTI Bank Lim
Page 49 and 50: Enam Securities Pvt Limited 84B, Kh
Page 51 and 52: (a) At an Extra Ordinary General Me
Page 53 and 54: 11. Our Promoters, Promoters Group,
Page 55 and 56: Top ten shareholders two years prio
Page 57 and 58: Particulars ESOP - I (01-02) At fac
Page 59 and 60: OBJECTS OF THE ISSUE The Objects of
Page 61 and 62: As at the date of this draft Red He
Page 63 and 64: All India - Distribution of househo
Page 65 and 66: Exposure to international trends
Page 67 and 68: The Indian apparel market The brand
Page 69: Growth in Organised Retail Share of
Page 73 and 74: The Indian Mall Scene in 2005 30 25
Page 75 and 76: Modern Retailing Formats Format Def
Page 77 and 78: Shopper’s Stop business has grown
Page 79 and 80: Experienced professional management
Page 81 and 82: 4. Introducing new brands and devel
Page 83 and 84: DISTRIBUTION & LOGISTICS Our operat
Page 85 and 86: Gurgaon Mumbai (6) Jaipur Bangalore
Page 87 and 88: Visual Merchandising We use our Vis
Page 89 and 90: Our arrangements with our vendors W
Page 91 and 92: 4. Reduce operational risks by perm
Page 93 and 94: Human Resources RAMCO HRMS 2001 Our
Page 95 and 96: Communication to Employees We also
Page 97 and 98: Milestones of Our Business Year Eve
Page 99 and 100: 24, November, 2003 March 31, 2004 J
Page 101 and 102: Carlton Trading Private Limited K.
Page 103 and 104: Mr. Basavanhalli S Nagesh CCA, Mana
Page 105 and 106: D/o Mr. Veeragnanta Venkata Ramana
Page 107 and 108: The provisions of the Listing Agree
Page 109 and 110: Change in Board of Directors in the
Page 111 and 112: Changes in our Key Managerial Perso
Page 113 and 114: Mr. Ravi C. Raheja, 33, B.Com and M
Page 115 and 116: CASA MARIA PROPERTIES PRIVATE LIMIT
Page 117 and 118: Cape Trading Pvt. Ltd. 17.49 Anbee
Page 119 and 120: Raghukool Estate Development Pvt. L
Page 121 and 122:
Financial Performance The financial
Page 123 and 124:
Shareholding Pattern The shareholdi
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channels of business either directl
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Shareholding Pattern As on July 31,
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BEACH HAVEN PROPERTIES PRIVATE LIMI
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Shareholding Pattern: The sharehold
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K. RAHEJA SERVICES PRIVATE LIMITED.
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This company is a part of the K. Ra
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apartment structures or residential
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Page 141 and 142:
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However, since these entities were
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Casa Maria Properties Pvt. Ltd. 4.5
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K. RAHEJA DEVELOPMENT & CONSTRUCTIO
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Names of Shareholder Percentage Sha
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Mumbai Undivided Properties and Ent
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Matsyagandha Investments & Finance
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NANDJYOT PROPERTIES & HOTELS PVT. L
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Shri C.L. Raheja HUF 4.19 Shri C.L.
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Sheilla Mittal 6 Badal Mittal (HUF)
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Nitin D.Advani 15 Gavotte Traders P
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RELATED PARTY TRANSACTION Related p
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SECTION IV: FINANCIAL INFORMATION M
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Customer Entry Period ending March
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Vendor Arrangements As a retailer,
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We also receive sponsorship income,
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Administration expenses include exp
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Current Liabilities Our current lia
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Earnings before Interest, Depreciat
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Earnings before Interest Depreciati
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Our capital expenditure plan as per
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7. Seasonality of business Our busi
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Company Year ended Audited by SSL 3
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A . B SHOPPERS' STOP LIMITED ANNEXU
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Net Profit/(Loss) after Tax as per
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an item from the concession store.
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NOTES TO THE SUMMARY STATEMENTS (Ru
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9. On 31 March 2004 the Company eff
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170 31st March, 2001 Purchase of Me
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INCOME SALES : UPASNA TRADING LIMIT
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Liability for leave encashment, a d
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176 Depreciation (%) Asset Previous
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INCOME SALES : Of Products Traded i
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effective ownership control is reta
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6. The Company acquired its present
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INCOME SALES : Service Charges Othe
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SHOPPERS' STOP. COM (INDIA) LIMITED
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SHOPPERS’ STOP. COM INDIA LIMITED
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SHOPPERS' STOP LIMITED ANNEXURE V A
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SHOPPERS' STOP LIMITED ANNEXURE VII
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SHOPPERS' STOP LIMITED ANNEXURE - I
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Investment in Upasna Trading Pvt. L
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7. Under section 54ED of the Income
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SHOPPERS' STOP LIMITED ANNEXURE XII
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SHOPPERS' STOP LIMITED ANNEXURE XII
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4. The future minimum rental paymen
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Since trading of our Equity Shares
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Who can Apply ** Terms of Payment M
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Note: The BRLMs, Co-BRM ,Syndicate
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evision in the Price Band, the Issu
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Investor Category such as Individua
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Advertisement regarding Issue Price
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3. Only Employees on the rolls of t
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(vii) On or after the Designated Da
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) an agreement dated ---------- wit
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Interest on Refund of excess Bid Am
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occupy a prime location in the mall
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SECTION VI: LEGAL AND REGULATORY IN
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OUTSTANDING LITIGATIONS Except as d
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M. Pending Litigations of companies
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E) Litigation pending -Customs and
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Rahej a (Resp- 4) 236 Group in thes
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sources'. The company filed an appe
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ASSESSMENT YEAR -1997-98 K. Raheja
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ASSESSMENT YEAR -1999-00 K. Raheja
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espect of the adjacent plot No 96.
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Suit No. 542 of 2000 Court of Civil
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The Resort ,a division of K. Raheja
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1993. Aggrieved by the order of the
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D) Litigation Pending - Sales Tax /
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High Court of Mumbai HC-WP(PIL)NO 9
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Small Causes Court, Bandra Rent Arr
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into arrangement and settlement at
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Undivided Entities or the Residual
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Small Cause Court, Bandra Rent Arre
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L) Arrears on cumulative preference
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The order of Commissioner of Income
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Writ Petition No. 39258 & 59/1999 M
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City Civil Court, Bangalore MA 170
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S.M. Ramachandra, S.M. Krishnappa s
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Case No. DUS/45-A/DVL/827/98-99 Sub
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Case No. DUS/45-A/DVL/2/94-95 Sub-R
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Case No. 45-A/DVL/SM/71/94-95 Sub-R
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Case No. 45-A/DVL/SM/81/94-95 Sub-R
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Case No. 45-A/DVL/63/96-97 (PO) Sub
Page 315 and 316:
Case No. 45-A/DVL/7/98-99 (PO) Sub-
Page 317 and 318:
Case No. 45-A/DVL/52/96-97(PO) Sub-
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Case No. 45-A/DVL/66/96-97(PO) Sub-
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Writ Petition No.3480/2001 Raj Trus
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H) Litigation Pending - Labour, Emp
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Complaint. No.875/2002 City Civil C
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eminder letters dated 2 nd November
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D) Litigation pending - Sales Tax /
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Metropolitan Magistrate,Mumbai CC N
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G) Economic / criminal / civil offe
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Assessment Year 2000-01(local) K.R
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M) Pending Litigations of companies
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Brief details of the above material
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( i) Maharashtra-Mumbai - Andheri -
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4. Rajasthan - Jaipur 1420 / 05116
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OUR SUBSIDIARIES We have not receiv
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case a Bid is rejected in part, the
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Method of Proportionate Basis of Al
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Purchase/ of Property NEW STORES Sr
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Remuneration of Managing Director M
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FORFEITURE OF SHARES 41. If a Membe
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shall be conclusive evidence of the
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63. If the Person aforesaid shall e
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Notice of Proposed Transfer 70. Bef
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(l) Any one of two or more joint ho
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90. The chairman, if any, of the Bo
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106. The instrument appointing a pr
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the validity of the said representa
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166. Any General Meeting may, subje
Page 373 and 374:
MATERIAL CONTRACTS AND DOCUMENTS FO
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DECLARATION All the relevant provis
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Shopper's Stop Limited - Securities and Exchange Board of India

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