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The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition by emerging economies to a Western-style diet, the upcoming introduction of the ‘sugar tax’ and the booming sports nutrition industry are all aspects of change that create both challenges and opportunities for the UK flavoured milk market. HRA Food and Drink has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation in the future.

The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition by emerging economies to a Western-style diet, the upcoming introduction of the ‘sugar tax’ and the booming sports nutrition industry are all aspects of change that create both challenges and opportunities for the UK flavoured milk market.


HRA Food and Drink has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation in the future.

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UK FLAVOURED MILK MARKET 2017 & BEYOND<br />

Agricultural GHG emissions do not account for transport or other associated emissions.<br />

That is, the agricultural sector emissions figure does not reflect its true GHG emissions and<br />

is estimated to be higher than shown.<br />

With the Climate Change Act 2008 committing to at<br />

least an 80% cut in UK GHG emissions by 2050<br />

compared to a 1990 baseline, it is important for the<br />

agricultural industry to address GHG emissions.<br />

While there is a voluntary initiative for the industry,<br />

the ‘greenhouse gas action plan’, there has been talk<br />

of a carbon tax for agriculture. Similar carbon taxes<br />

exist countries including Canada and Australia, but<br />

have not included the agricultural sector due to<br />

logistical and financial constraints.<br />

Although an emissions tax is not an imminent topic<br />

in agriculture it is something both farmers and dairyproduce<br />

manufacturers should be aware of.<br />

8.13 UK exit from the European Union<br />

Following a closely fought referendum in June 2016, the UK opted to leave the European<br />

Union. At the time of writing, the conditions of exit have not been set out, and could take<br />

several years to negotiate new trade agreements. At present it is difficult to fairly weigh up<br />

how these political developments will affect the UK’s flavoured milk industry, however there<br />

are some predictions that can be drawn out.<br />

According to the Food and Drink Federation, 73% of the UK’s agri-food exports are to other<br />

EU states. For dairy products in particular, trade with the EU is of upmost importance. In<br />

2015, 90% of UK dairy exports went to other EU states, with 99.4% of dairy imports coming<br />

from the EU.<br />

155<br />

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