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The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition by emerging economies to a Western-style diet, the upcoming introduction of the ‘sugar tax’ and the booming sports nutrition industry are all aspects of change that create both challenges and opportunities for the UK flavoured milk market. HRA Food and Drink has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation in the future.

The backdrop to the UK flavoured milk market is one of relentless change. The removal of the EU milk quotas, the transition by emerging economies to a Western-style diet, the upcoming introduction of the ‘sugar tax’ and the booming sports nutrition industry are all aspects of change that create both challenges and opportunities for the UK flavoured milk market.


HRA Food and Drink has developed this report as a map to guide industry stakeholders. Although volume growth in 2014 was slightly lower than in previous years, the flavoured milk market still has plenty of room for product innovation in the future.

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UK FLAVOURED MILK MARKET 2017 & BEYOND<br />

Higher in<br />

saturated fat<br />

and lower in<br />

protein than<br />

other<br />

alternatives.<br />

Alpro<br />

Koko<br />

Diary <strong>Free</strong><br />

Coconut<br />

Dream<br />

Rebel<br />

Kitchen<br />

Rebel<br />

Kitchen<br />

Chocolat<br />

Chai Mylk<br />

Alpro<br />

Almond<br />

Coconut<br />

Hemp<br />

Mild, slightly<br />

sweet taste.<br />

Often fortified<br />

with calcium<br />

and Vitamin<br />

D.<br />

Good<br />

alternative if<br />

allergic to dairy,<br />

nuts or soya.<br />

Rich in protein,<br />

magnesium and<br />

omega-3 and 6.<br />

Separates in<br />

coffee.<br />

Negative<br />

connotation of<br />

hemp distracts<br />

from the health<br />

benefits.<br />

Chi<br />

Good<br />

Hemp<br />

<strong>Milk</strong><br />

Oat<br />

Creamy, thin<br />

consistency<br />

and naturally<br />

sweet.<br />

Low in<br />

saturated fat,<br />

enriched with<br />

vitamins and<br />

calcium, high in<br />

fibre and iron.<br />

Good<br />

alternatives if<br />

allergic to dairy,<br />

soya or nuts.<br />

Contains more<br />

sugar and is<br />

higher in<br />

calories than<br />

some of the<br />

other milks.<br />

To view please<br />

purchase full report<br />

Curdles in tea.<br />

Oatly<br />

Alpro<br />

Oat<br />

Dream<br />

Provitamil<br />

Oatly<br />

Chocolate<br />

Orange<br />

Mango<br />

Figure 6.26: Comparing pro’s, con’s and flavours of different plant-based dairy<br />

alternatives.<br />

91<br />

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