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Triple-Play Service Deployment

Triple-Play Service Deployment

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258<br />

Measurable Benefits<br />

Successful triple play deployment requires managing multiple<br />

services which place increasing bandwidth demands on the<br />

network with differing traffic patterns. Any service provider<br />

offering triple play cannot risk customer dissatisfaction and<br />

resulting churn. Developing an effective service assurance<br />

strategy that enables continuous monitoring and rapid reaction to<br />

QoS issues will be a key service differentiator.<br />

By implementing a service and network monitoring solution,analysis<br />

has shown that a 15% reduction in truck rolls and 20% reduction in<br />

MTTR can be achieved by proactively monitoring QoS and accurately<br />

isolating the problem prior to dispatch.This 15% reduction translates<br />

into significant cost benefits.The following example quantifies these<br />

benefits for VoIP service based on the following assumptions:<br />

VoIP Cost Savings Scenario<br />

15,000 VoIP Subscribers<br />

1 truck roll for every 10 VoIP subscribers per month<br />

1 trouble ticket registered for every 7 VoIP customers per month<br />

MTTR = 7 days x average time spent per trouble ticket per day (30 minutes) = 3.5 hours<br />

$75 per truck roll<br />

235 x 7 productive hours/12 months = 137 hours per month<br />

$36 per hour network operations center tech (assumption of $60,000 salary divided by annual productive hours)<br />

Cost/month<br />

1,500 truck rolls (15,000 subscribers/10) x $75 per truck roll = $112, 500<br />

2,143 trouble tickets per month x 3.5 hours per trouble ticket x $36 per hour NOC tech rate = $270,000.<br />

Conservative Cost Benefit /Month<br />

15% reduction in truck rolls translates to $16,875 savings per month<br />

20% reduction in MTTR translates to $54,000 savings per month<br />

Chapter 10: <strong>Service</strong> Assurance for <strong>Triple</strong>-<strong>Play</strong> <strong>Service</strong>s<br />

<strong>Service</strong> providers can add to these savings the economic benefits<br />

of increased customer satisfaction and reduced customer churn.

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